I’m a senior content marketer, writer and digital media producer based in Melbourne, Australia.
My career spans 10+ years and includes agency, government, and client-side roles with a focus on inbound marketing, social media, SEO and content strategy.
With a primary interest in digital marketing, health and business technology, my work has been published on high-traffic international publications including Social Media Examiner, Convince & Convert, Outbrain, Marketo and others. Locally, I've been published on News Ltd. portals (Herald Sun and News.com.au), MarketingMag, CMO Magazine, IT Brief and more.
I love producing content that keeps readers informed and solves their problems. By analysing audience data and mapping user journeys to understand what makes audiences tick, I create content that speaks their language and incites action.