Daniel Goncalves

Daniel Gonçalves -  |   -   |   D06RX43 |    https://www.linkedin.com/in/dlcgoncalves Professional Summary Product-focused professional with a hybrid background in architecture, IT systems, and digital transformation. Over a decade leading projects and cross-functional teams, delivering optimized workflows and scalable solutions using tools like Revit, AutoCAD, BIM, Apple systems, and cloud platforms. Currently pursuing a Computer Engineering degree, expanding skills in infrastructure, Python/C++ programming, and SaaS development. Founder of SRTDBrasil, a digital platform for microentrepreneurs. Passionate about intuitive tech, accessibility, and building tools that empower people and simplify complexity. Technical Skills IT Coordination and Project Management GDPR Agile Management with Scrum Apple Certified Support Professional Apple macOS and iOS System Administration Apple Deployment and Management Certification Cybersecurity CC System Upgrades and Software Integration Programming Knowledge (Python, C++) Database Management (SQL basics) Cloud Tools and Software Integration Google Workspace Electronic and Electrical Devices Repair Digital Systems Implementation and Maintenance Process Automation and Workflow Optimization AutoCAD, Revit, and BIM Integration Technical Documentation and Compliance Advanced Microsoft Office Suite Professional Experience SRTD Brazil | Brazil/Remote Founder & Product Owner 11/2024 – Current SRTDBrasil is a SaaS (Software as a Service) platform I founded to help Brazilian micro-entrepreneurs — such as beauty professionals, therapists, dentists, and freelancers — transition from paper-based appointment books to a simple, accessible digital solution. The goal is to offer a low-cost, easy-to-use, and highly customizable system for scheduling, customer relationship management, and financial tracking, even for users with low digital literacy. As Product Owner and Founder: Designed the product vision and roadmap based on user interviews, market gaps, and real-world needs. Created wireframes, feature flows, user journeys, and onboarding strategies aligned with Brazilian users. Led the development using no-code/low-code tools (Glide, Firebase, Base44) and began integrating AI features (chat support, OCR document reader). Structured a freemium model with paid tiers (monthly and yearly) and automated billing through Mercado Pago. Validated the MVP with early adopters through landing pages, targeted social ads, and user testing. Built all brand elements: logo, color palette (inspired by Brazilian identity), visual style, and messaging. Created institutional and onboarding content in plain Portuguese, with accessibility and inclusion in mind. SRTDBrasil is more than a product — it's a mission to empower small business owners in Brazil to grow and professionalize their operations using intuitive technology. Carmac Taverns | Dublin, Ireland Purchasing Manager 11/2017 – 04/2025 Spearheaded digital transformations, including transitioning the business to a paperless system, reducing overhead costs. Designed and implemented operational improvements, optimizing delivery and stock processes. Created plans for health and safety compliance, accessibility routes, and operational workflows. Managed budgets, inventory, vendor negotiations, and stock controls implementing digital systems to streamline operations. Onboarding and training employees in areas such as, cash control, standards, deliveries, stock rotation and procedures policies. Proven ability to supervise and guide teams ensuring excellent customer service delivery in an award-winning pub (Pub of the year in 2023, Irish Pub Awards). Managing the effective functioning of the building including: IT systems, audio and video equipment, general facilities and overseeing health and safety. DLG Construction | São Paulo, Brazil Architect & Project Manager 01/2014 – 08/2020 Delivered architectural and construction projects for global brands, integrating advanced software solutions. Utilized BIM and Revit for detailed designs, ensuring efficient project management and resource allocation. Implemented cost-effective processes to ensure budget compliance and optimized team workflows. Croma Architecture and Construction Limited | São Paulo, Brazil Project Manager & Quantity Surveyor 08/2011 – 01/2014 Led the quantification and specification of materials, budgets, and project documentation for nationwide installations. Integrated technology-driven solutions for cost monitoring and workflow optimization. Collaborated with cross-functional teams to maintain quality and safety standards. Education | Certifications Bachelor’s Degree Computer Engineering (Currently undertaking) | Universidade Anhembi Morumbi, São Paulo, Brazil | (On-line) Agile Management with Scrum – Complete Course + 3 Extra Modules | Udemy | Jul 2025 GDPR For Aware Citzens | NAU – Portuguese Government | Jun 2025 Introduction to Classified Information Security (CISIC) | NAU – Portuguese Government | Jun 2025 Electronic & Electrical Devices Maintenance & Troubleshooting | Udemy | Jan 2025 The Complete Certified in Cybersecurity CC course ISC2 2025 | Udemy | Feb 2025 Apple macOS and iOS System Administration | Udemy | Mar 2025 Apple Deployment and Management Certification Training | Udemy | Mar 2025 Apple Certified Support Professional Training 2025 | Udemy | Feb 2025 Database and SQL Language | Udemy | Dec 2024 Bachelor’s Degree in Architecture and Urbanism | Universidade de Belas Artes, São Paulo, Brazil | Dec 2010 Postgraduate in Interior Design | Universidade de Belas Artes, São Paulo, Brazil | Jul 2014 Languages Portuguese (native) English (advanced) Spanish (A2 level)