Daniel Felipe Guiral Mesa

Daniel Guiral M. INTERNATIONAL BUSINESS PROFESSIONAL - PROJECT MANAGEMENT SPECIALIST -Street 77 Sur # 34-78 Terrah Apt- Dec 23, 1989 Colombian https://www.linkedin.com/in/dani el-felipe-guiral-mesa/ SKILLS Category Management International Trade skills and negotiation processes with special focus on imports, international purchases, relationships with suppliers, product and category development. Assertiveness, communication and honesty in the work team, to generate trust and credibility in the social and business context. Resilience, flexibility and adaptation to different work environments. Projection and purpose in activities that promote personal, professional and business growth. Discipline, responsibility, methodology, entrepreneurship, analytics, leadership, order, efficiency and orientation to achieving objectives. Negotiation Project Management Research and anticipation Data Analysis Decision Making Leadership EXPERIENCE B P I A N A LYST S O U RC I N G & May 2022 - Feb 2025 P RO C U R E M E N T Chazey Partners | Medellín Functions: Lead the execution process of the different project stages Teamwork Troubleshooting (construction of the business case, design, implementation and stabilization) related to the implementation of shared service centers on the purchasing, logistics, foreign trade and Products Development marketing fronts. Marieta and Environment Analysis Guarantee the application of the consulting firm's methodology Strategic Planning Critical Thinking for the construction of the business case and implementation of the project to create a shared services center on the aforementioned fronts, complying with the required quality standards and taking care of customer satisfaction. LANGUAGES Accompany the client in the different stages of the project, guarantee their understanding of the processes, lead sessions Inglés | Advanced. English as Second Language Program 5to Nivel Boston | MA and diagnosis of the consultancy. Socialize findings and manage corresponding actions at each stage of the project. Compliance with required times to guarantee the go live according to the project schedule. Identify organizational problems in the corresponding processes and propose solutions that contribute to the maturity and continuous improvement of the associated processes. Carry out analyzes required to form a solid structure that adequately responds to the requirements of the organization once the shared services center is formed. Design service level agreements that regulate and allow evaluation of the quality of the service provided, which govern the relationship between the shared services center and the internal and external users that interact with it. Project management using agile methodologies. Achievements: Identify improvement initiatives to resolve business problems and improve the end-to-end purchasing process. Participation in the implementation of the Yanbal Shared Services Center, managing and integrating the purchasing processes of different LATAM countries, establishing standardization criteria and efficiencies from variables such as technology, client, organization and procedure. Outstanding feedback from clients such as Coppel, ISA, HAME, Yanbal and others in the support provided in the different stages of the projects addressed. High levels of satisfaction on the part of stakeholders with respect to the management carried out. B U S I N E S S D EV E LO P M E N T Sep 2021 - May 2022 M A N AG E R Inval S.A | Cali Functions: Lead the creation and management of the New Business area of Inval S.A. developing new projects for the company and its subsidiaries in the USA, Mexico, Chile and Panama. Development of new product lines complementary to the current portfolio, focused on products imported from Asia and other LATAM countries such as Brazil. Management of market analysis processes, identification of opportunities, search for suppliers, negotiation and purchase of products required for the execution of projects in target markets. Compliance with management indicators (deliverables, profit, sales, execution of the different stages of the commercial and marketing plan). Management of the product life cycle in its different stages. Achievements: Development of a clear work methodology based on 10 steps that integrate the entire project life cycle. Documentation of all project processes, generating an asset of vital importance for the company. Substantial improvements in the competitiveness of purchasing costs and negotiation conditions with suppliers, guaranteeing comparative advantages in projects. Generation of synergy between the different areas involved in the company for the efficient execution of projects and compliance with the different deliverables. Develop 4 projects in a period of 7 months (in different stages, but already negotiated). WHITE GOODS AND SMALL Mar 2019 - Aug 2021 A P P L I A N C E S N EG OT I ATO R Almacenes Flamingo S.A.S. | Medellín Functions: Responsible for negotiations and purchases (Supplier Relationships), Category Manager for large and small appliance groups, in a company that has more than 30 stores distributed in different cities in the country. Develop strategies that allow improving the commercial exercise of the different brands within the chain, meeting specific KPIs such as margin, profit, sales, inventories, checkbook management, etc. Negotiate prices, payment terms, contract conditions such rebates, marketing budgets to boost sales in the sales Channel, RMA fees, service level percentage and some others with recognized local and international brands such as Mabe, LG, Samsung, Group Seb, Black + Decker, Haceb, Oster, etc. Achievements: Compliance with management indicators, planning the main event in the company (70th Anniversary), development of the cluster optimization plan per brand to increase efficiency and profitability per square meter in the different stores. Maintaining regularity in Pareto inventories, management of evacuation plans for obsolete inventories, negotiation of volume proposals to increase market share and generate a significant increase in sales, planning and compliance in the different activities of the sales and marketing action plan, consolidation of a successful commercial relationship with different allies. Develop a competitive and innovative products portfolio for retail private brand called Casalinda for the small appliances category to compete with local brands and increase de contribución margin. P RO D U C T M A N AG E R May 2015 - Mar 2019 Colombiana de Comercio S.A. / Alkosto (Kalley) | Medellín Functions: Category development, negotiation, purchasing, inventory management and management of commercial plans for products from the lines: Accessories, IT and Large Appliances (White Line), monitoring, analysis and administration during the useful life cycle. Planning and execution of commercial and pricing strategies, in conjunction with the Sales and Marketing areas; seeking to increase the rotation of different products, reduce high inventory levels caused by obsolete items, increase market share and achieve greater brand positioning. Development of successful and lasting negotiation strategies with suppliers abroad, obtaining better conditions for the purchase, sale and profitability of the brand. Management of international suppliers, concentrated in the Asian market: China, South Korea and Taiwan. Planning and execution of the purchasing plan, guaranteeing product availability without exceeding the allowed inventory limits, taking into account the seasonalities of the year and commercial commitments in both sales channels (Retail and Distributions). Exploration of new business opportunities, expansion of product categories, internal and external market research, competitor analysis, search for new commercial alternatives and allies in the supply chain, especially abroad. Visits to trade fairs abroad (China and Hong Kong) and analysis of the local environment (Different cities in the country), seeking to understand customer needs and manage improvements in products and purchasing and selling strategies. Achievements: Execution and consolidation of the Accessories Line project for mobile devices and brown line. Development of more than 7 product subcategories with optimal contribution margins and notable quality. Expansion of the product portfolio in the IT line, development of 4 new models with optimal cost-benefit ratio, adequate rotation and high acceptance in the Colombian market. International negotiation skills, search for suppliers in international markets, ability to analyze the environment and make decisions, market research and competitor analysis. Analysis and decision making focused on improving logistics operations and optimizing costs by selecting the most appropriate transportation modality according to the nature of the cargo, associated risks, freight rates and fixed expenses associated with the import process and mixtures in containers. Increase in contribution of up to 15% in the computer and accessories lines. Structuring of the Purchasing Analyst position: Responsibilities, reports, matrices and processes to digitize purchases of the different product lines and generate indicators. Contribution to the generation of reports and indicators of the purchasing area, which improved the conditions of negotiation and assertive decision-making and its associated processes. EDUCATION P RO J EC T M A N AG E M E N T Jul 2018 - Sep 2020 S P EC I A L I ST EAFIT University | Medellín I N T E R N AC I O N A L B U S I N E S S Jan 2007 - Oct 2012 P RO F E S S I O N A L University of Medellín | Medellín 5 ° N I V E L E S L P RO G R A M Jan 2013 - Jul 2013 ASC English School | Boston, MA. Intercambio académico en EE.UU: 5to Nivel de English as Second Language Program en ASC English School, Boston, MA Nivel de Inglés Avanzado de conversación, escucha, escritura y lectura. REFERENCES EZEQUIEL RIZZO Project Manager and Team Leader -- FLAVIO ALBERTO HINCAPIÉ VÉLEZ Public Accountant - flahincagmail.com JAIME ALBERTO MUÑOZ MORALES Lawyer and Business administrator - dchoempresarialgmail.com