Chris Le Roux

Chris le Roux BA (English, Psychology, Afrikaans); B Hons, Masters (Afrikaans); B. Hons Journalism. Courses (Shaw Academy and GetSmarter): Digital Marketing, Google Analytics, Web development. CIMA courses in business economics and business mathematics. Software skills: MS Office Suite, Camtasia, Inkscape, Photoshop, HTML, CSS. Myers-Briggs Type Indicator ISFJ. Enneagram Type 6 The Loyalist. linkedin.com/in/chrisleroux1- Academic content developer/Instructional designer EDGE Education September 2017 – December 2021 Wrote and developed academic content across subjects including, but not limited to digital marketing, PR, HR, business administration, project management etc. in the NQF 5 - 8 bands for print and digital applications. The work took place in an agile environment and required individual innovation, flexibility, and creativity with the following assignments:           Create storyboards for online learning experiences based on specified academic texts, frameworks, and outcomes. Create digital assets e.g., video storyboards, interactive and collaborative activities and assessment. Apply instructional design principles to meet learning outcomes. Transfer information from academic texts to create and scaffold unique online learning experiences. Produce written scripts that demonstrate an understanding of the client's requirements. Peer review scripts and storyboards. Collaborate with relevant staff to create multimedia education content. Perform quality assurance at key points throughout the workflow. Effect changes based on peer and client feedback. Collaborate and consult with SMEs, staff, and associates on the effective use of instructional software and systems to improve teaching for online delivery. Clients included Boston City Campus, Boston Media House, Independent Institute for Education, North-West University, Stadio. 2016/2017 Freelance educational author and editor Developed content for among other Pearson Education, TopDog.co.za, Educor. Authored study guides for Afrikaans HL and FAL (Embury Institute for Higher Education Distance Learning). Wrote promotional material for Old Mutual Investments. 07/2016 - 10/2016 Online editor / digital publicist Fancam.com Copywriting, blogging, email & social media campaigns, WordPress web page management. 2015/2016 Freelance online content editor and writer 05/2015 – 07/2015 Course Material Developer Cognician.com 1 Researched, wrote, and coded e-learning (HTML, CSS) coaching and training course material- Digital marketer and publicist NB Publishers, a division of Media24 Trade book publishers (nb.co.za)        Create and monitor Google AdWords campaigns Conceptualise digital publicity for authors & books Create email newsletters (HTML, CSS) Manage online content via CMS Manage social media platforms i.e., Facebook, Twitter, Pinterest Production of multimedia marketing materials (video & audio) Writing, editing & proofreading marketing copy 2003—2008 Managing editor Educor Managed editorial process of producing distance learning study material. Contracted and managed freelancers. Editing, proofreading, design, and ghost writing. Worked with instructional designer, subject matter experts, and authors. 2002—2003 Subtitle / closed caption writer Independent Media Support (London, UK) Provider of subtitles/closed captioning service to Sky satellite TV for deaf and hard of hearing viewers in the UK. Typed and prepared subtitles during live broadcasts of Sky News and Sky Sports. Transcribing news content, including research, to ensure that news reports and anchor scripts were accurate and factually correct. Working in teams of four during 12-hour shifts. 2001—2002 Digital account manager New Media Publishing 2001—2002 Web content editor M-Web learning online 6/2000 to 11/2000 Content editor Cape-Explorer.co.za 1999--2000 Copy editor International Colleges group 1998—1999 Interests Reading non-fiction and following podcasts in psychology, self-help, health, history, archaeology. Member of the South African Archaeological Society. Trustee in sectional title scheme. References Megan Lavender (EDGE team leader)- Former managers: Theuns Laubscher-. Dr Chris Merts-- 2