Udezeh Chisom Mariah
Location:Remote| Availability:Full time
Professional Summary
Dynamic and results-driven Business Development and Sales
Specialist with over 5 years of experience in B2B lead
generation, sales prospecting, and client acquisition across the
technology and FMCG sectors. Proven expertise in outbound
strategies using cold calling, email outreach, and LinkedIn
prospecting. Skilled in CRM management, market research,
and qualifying leads in high-growth environments like FinTech,
SaaS, and eCommerce. Demonstrated success at Andela,
Flutterwave, Paystack, Airtel Nigeria, and Lush Hair in driving
revenue pipelines and scheduling high-quality sales meetings.
--Core Competencies
● Outbound Lead Generation
● Cold Calling & Email Prospecting
● LinkedIn Sales Navigator
● HubSpot & Apollo
● CRM & Sales Automation Tools
● Market Research & ICP Targeting
● B2B Sales Development
● Cross-functional Collaboration
● Meeting Scheduling & Pipeline Management
Professional Experience
Lead Generation Specialist (Remote)
Andela | [Feb/2023] – [July/2024]
● Conducted outbound prospecting targeting tech
decision-makers at mid-market companies.
● Used LinkedIn Sales Navigator and email tools to
generate and qualify 10+ leads weekly.
● Scheduled discovery calls for a sales team with a
15% conversion rate from initial contact.
● Utilized HubSpot CRM to track outreach activities
and optimize campaigns based on analytics.
Sales Development Representative
Flutterwave | [Nov/2022] – [April/2022]
● Prospected and qualified high-value leads in the
FinTech space across Africa.
● Executed targeted email and call campaigns leading
to 20% increase in demos scheduled.
● Collaborated with marketing to refine outbound
messaging based on buyer personas.
○
Business Development Associate
Paystack | [Aug/2021] – [Sep/2022]
● Engaged startups and SMEs through outbound
strategies to onboard onto the Paystack platform.
● Leveraged CRM and outreach tools to manage 50+
leads and track pipeline performance.
● Developed insights on client needs, contributing to
content for lead nurturing campaigns.
Sales Supervisor
Lush Hair Nigeria | [June /2020] – [Jun/2021]
● Led B2B and B2C sales outreach, managing a team
of reps and closing bulk deals.
● Implemented strategic call scripts and email
templates that improved lead conversion by 30%.
Sales & Marketing Executive
Airtel Nigeria | [April/2020] – [Nov/2020]
● Managed cold outreach for new product offerings,
acquiring clients in retail and enterprise segments.
● Created tailored messaging for diverse customer
groups, improving lead engagement rates.
--Education
B.Sc. Nutrition and Dietetics
Imo State University, Owerri, Nigeria
Second Class Upper Division
---
Certifications
● HubSpot Inbound Sales Certification
● LinkedIn Sales Navigator Mastery
(Coursera/LinkedIn Learning)
● Email & Cold Outreach Strategy – Reforge
--Tools & Technologies
HubSpot CRM | Apollo.io | SmartLead | LinkedIn Sales
Navigator | Google Workspace | Slack | Zoom | Creatio
CRM | Mailshake | Salesforce (Basic)