Camilla Curran

My masters was a a yearlong programme that completely broadened my knowledge and skills on the digital marketing world. Through completion of my masters it made me extremely eager and enthusiastic to start my career. For my masters we completed client-based projects, which involved working alongside two different clients to develop a marketing strategy for them. This certainly developed my digital marketing skills, as we had to stick to the set budget and choose what areas the clients spent their capital on. We brainstormed the various mediums of marketing and utilising the digital aspect of marketing seemed the most suitable. This involved creating Instagram accounts, revamping their websites and using influencer-based marketing benefited both clients.