Arnold Mulamula

ARNOLD MUNANGA MULAMULA P.O Box-, Nairobi Tel: - Email:- SUMMARY Results-oriented sales and marketing professional with extensive experience in brand management, customer service and product training. Adopting proven methods to nurture client relationships, improve in-store consumer experience, and achieve target goals. Looking to take the next career step in brand management with a respected company dedicated to delivering high-quality products & service whilst building relationships with partners and consumers KEY SKILLS AND COMPETENCIES Brand Management Expert in building in-store company’s identity for effective connection with end consumers. Product training specialist: Specialist at offering product and sales training, mainly in the Electronics industry Marketing Analysis: Skilled in product positioning, communicating customer insights and supporting the development of new business strategies; identifying top business opportunities or gaps through analysis of available reports. Sales and Marketing: I am aware of competitor and customer trends ensuring that product/market development strategy increases market share through innovative strategies. Relationship Management: Ability to build and maintain effective customer relationships in order to build strong loyalty by handling and responding to existing queries from clients quickly, effectively and accurately. Phone Etiquette: Well versed in handling calls using the standard telephone etiquette procedure with an aim of understanding the caller’s request and fulfilling it. Customer Relations: Expert in customer relations having successfully managed client expectations by understanding their needs, meeting them and applying professionalism. Team working skills: Can relate well with fellow team members and offering my support where it is needed. ICT competence: Excellent working knowledge of MS suite Driving Competency: 8 Years driving experience, Class BCE WORK HISTORY In-Store Management (ISM) Manager LG Electronics East Africa; January 2022 - Present Key Deliverables Working with country distributor to ensure effective execution of LGs brand identity, at the Hyper-channel and Traditional Market (Dealers) Planning and Implementation of in-store branding activities including product display racks for upcoming outlets, improvement of current displays and product demos zones for activations & expos Negotiating with Branch Managers and Marketing Divisions of Key account on securing strategic display space for our product portfolio, including rental negotiation Mapping out new opportunities for brand growth by collecting market intelligence and insights through trade visits and markets sweeps Proposing specific SKUs for flooring, as well as pushing for Premium model display Assisting the country distributors in listing new products in key accounts. Organize frequent Market visits around Kenya for relationship management with key partners, monitor market trends and competitor activity. Key achievements Two-Time employee of the month winner (May and November 2022), through: Optimized rental floor space in hyper-channels to increase our in-store brand presence, through installation of more fixtures and promotional racks, thus increasing display capacity (SKUs) Successfully increased in-store footfall and consumer shopper experience on our key channels mainly, Naivas, Hotpoint and Carrefour, through strategic in-display and innovative new displays mainly the TV promo display rack for festive and promo seasons Increased LG brand footprint in the dealer market through signages and Tier Display setups, though this was able to increase in-house display share (SKU) over competitors, mainly in Eastleigh, Malindi and Mombasa Through the above-mentioned initiatives, we were able to achieve a cumulative sales growth of 29.8% between months of Jan-April 2022 VS Previous Year Junior Product Specialist and Trainer LG Electronics East Africa; September 2021 – January 2022 Key Deliverables Trained LG promoters, distributor sales support teams and FSPs of 146+ on key product categories around East Africa (KE, UG, TZ, ET & SD) Developed training programs and materials for training events, promo campaign projects and NPI in the market. Worked with key partners such as Hyper-channels, Hotpoint and traditional market to create and present materials based on their specific sales cultures Online training development and deployment utilizing in-house learning management systems Worked with outside support teams on special projects to enhance our overall coverage, providing direction and materials to enhance product messaging Customer Service Advisor /Dispatcher Curb Mobility LLC USA; (Remote); July 2019 – September 2021 Key Deliverables Scheduling cab reservations for pick-ups and drop-offs within the 5 boroughs of New York. Responsible for customer retention and ensuring payment are reconciled on time Placing phone calls to prospects to educate them on services offered by the company Coordinating with cab drivers and ensuring location is reached as per scheduled time. Handling and carrying out the resolution of customer queries on a day to day basis. Inform prospects of our product pricing model and Charter’s competitive advantage compared to other cab service providers Supervising working cab drivers and resolution of their queries including payments. Worked with superiors in bettering the system by listening to and considering customer complaints and suggestions Key achievements Garnered recognition as being one of the Top 5 best agents in the Kenyan region by achieving a constant QA score of above 96% for the past 3 months Expedited the resolution of customer problems and complaints to maximize satisfaction. Scored 95% in a customer satisfaction survey. Sales and Marketing Executive Getrio Insurance Brokers; March 2019 - July 2019 Key Deliverables Acquired appointments for each week by being upbeat, persuasive, and informative about products which included Motor, Home and Corporate insurance. Maintained professional and dedicated relationships with clients to inform them about their best options. Serviced and maintained renewal policies above and beyond customer expectations resulting in higher retention figures. Responded to customer inquiries and requests regarding insurance products. Formulated action plans to achieve them effectively. Prepared timely and accurate weekly/monthly sales reports for analysis and review. Key achievements I triumphed in generating quality leads and brought on board a number of corporate clients; the most notable being one of the Oilibya Petrol Stations located along Juja Road. I explicitly responded to 80+ customer calls per day. Sales Representative HighChem East Africa (under leading distributor); April 2018 – March 2019 Key Deliverables Responsible for introduction and sales of Pynol 5 Antiseptic into my assigned territory Increasing the visibility of HighChem products via implementing POS displays Building rapport with customers and subsequently closing the deal Demonstrating products to customers Devising and implementing sales strategies Responsible for promotional activities and increasing the sales volume for my territory Established, developed and maintained business relationships with current and prospective customers in Key achievements Exceeded agreed upon sales target on a daily basis and my territory (Mombasa Rd) was always the lead in Pynol 5 sales and increased territory client base over the period of my tenure OTHER PAST EXPERIENCES Graduate Intern(Marketing); Kenya Revenue Authority; July 2018 - December 2018 Organizing and coordinating outreach programs including Town Storming projects in different counties, to educate the informal sector on tax obligations Monitored and updated Tax Education initiatives such as 'StorizaUshuru' on social media platforms, such as Facebook and Twitter. KEY ACHIEVEMENTS Whilst at KRA, I successfully organized and coordinated outreach programs in different towns countrywide, the most notable being a Town Storm project in Mombasa, to educate the informal sector on tax obligations, which earned me a feature in KRA’s newsletter “NEWSFLASH”. Marketing Attaché; Kenya Power and Lighting Company; January 2018 - March 2018 Receiving customer’s calls for enquiries, complaints, opinions and solve them or direct them to relevant departments for solutions. Processing electricity and stima loan applications for customers EDUCATION BACKGROUND Bachelor of Science in International Business Administration (Marketing)- United States International University- Africa; May 2014 to September 2018. Kenya Certificate of Secondary Education- Highway Secondary School; January 2010 to November 2013. PROFESSIONAL COURSES Certificate in Fundamentals in Business Expansion, YALI NETWORK, USA DEPARTMENT. REFEREES Samuel Kimenyi Marketing Manager Getrio Insurance Brokers Tel: - Email:- Stephenie Muriku Supervisor Horizon Contact Centres Tel: - Email:- Rose Muhoro Assistant Manager Kenya Revenue Authority Tel: - Email:- Celestine Sadaka Director Faces Integrated Limited Tel: - Email:-