Anusa Gyanwali

Hi, I’m Anusa. I’ve spent the last six years helping brands grow through digital marketing, and I genuinely enjoy every part of the process. I’ve had the privilege of working across diverse industries and global markets, from tech companies in the U.S. to multi-sector enterprises in Australia and dynamic agencies in Nepal. My expertise lies in connecting business goals with audience needs through smart content, paid media, SEO, and analytics. My journey in marketing has always been fueled by curiosity, creativity, and a strong desire to connect people with brands in meaningful ways.

My background spans both B2B and B2C marketing. I’ve managed performance campaigns across platforms like Google Ads, Meta, LinkedIn, and TikTok, consistently optimizing for lower cost-per-click and higher conversion rates. At my current role at Devfinity LLC, I execute multi-channel strategies that have helped generate qualified leads and improve brand visibility, while also leading teams in design, content, and UI/UX for cohesive campaign delivery. I enjoy working across departments and bringing people together to build better outcomes.

Content marketing is a key part of my toolkit. I’ve written and managed blogs, newsletters, ad copy, social posts, podcast scripts, and more. At Maven Consulting Group, I helped grow their digital presence across 5+ countries, leading efforts in influencer marketing, podcast growth (reaching 1M+ views), and event promotions. I thrive on balancing creativity with structure, using both storytelling and strategy to move users through the funnel.

SEO and analytics also play a central role in my work. I’m proficient in tools like Google Analytics, Search Console, Semrush, and Ahrefs. I use these not just for reporting, but to continuously test, learn, and optimize. Whether it’s improving website traffic, reducing bounce rates, or tracking conversions, I believe data should inform every decision.

Beyond tools and tactics, I value adaptability, collaboration, and clarity. I’ve led cross-functional teams, managed remote projects, and worn many hats in fast-paced environments. I’m proactive, organized, and always learning.

Right now, I’m looking for new opportunities where I can take on exciting challenges and contribute through strategic marketing efforts. If you’re looking for someone who can bring creativity, performance, and a collaborative mindset to the table, I'd love to connect!