Anthony Park

 ANTHONY PARK New York, NY 10017 •- •-U.S. Citizen WORK EXPERIENCE ARGUS INFORMATION & ADVISORY SERVICES White Plains, New York Analytics Consultant June 2017-Aug 2019 Spearheaded flagship semi-annual presentations highlighting market trajectory and bank KPI metrics and opportunities for 20 US and Canada retail banks within the syndicated Benchmarking studies Strategized and implemented the transformation of the traditional database management to reduce processing times by 90% Head analyst for the Canadian team creating account and customer views within bank checking, savings, and money market portfolio totaling $5 Million Cooperated with multiple VP level relationship managers to create and execute deposit and credit side analysis Produced client-specific insights to increase average retention of consumers by 2% and stored balances by $10 million year over year Onboarded new recruits and familiarize them with the organizational processes and culture RICH PARK DIGITALRemote Founder Aug 2019- Present Located and developed new client relationships to promote their digital presence Invested $1500 in monthly Facebook ad spend generating a 200% return Increased social media account following of clientele from 15 to 18K Self-taught with certifications in Content Marketing, Inbound Marketing, and Google Ads Increased backlinks, SEO, keywords, and overall ease of use to increase Google search visibility TARGET MARKETEAM Atlanta, Georgia Business Analyst Sept 2016-May 2017 Advised on campaign strategies based on extracted growth trends and performance from KPI reports Consolidated mail tests to streamline YOY performance and cost effectiveness Constructed Premium and Non-premium closeout reports regarding 63 mailings generating annual revenues of over $80 Million Acting liaison between the analytics and accounts team for our client Paralyzed Veterans of America Updated cost data and corrected projections within the Weekly PMR Bi-weekly analysis of mail performance in the Program Management Report LEADERSHIP YOUTH WITH A MISSION University of the Nations Finance Chair Jan-Jun 2016 Completed the budgeting and accounting of a $20,000 trip for twelve people lasting ten weeks in Nepal Efficiently allocated the use of money for admissions, transportation, and lodging, returning with an extra $600 Smoothly rerouted funds of $5000 resulting from a cancelled event EDUCATION GEORGIA INSTITUTE OF TECHNOLOGY, College of Management Atlanta, Georgia Bachelor of Science in Business Administration GPA: 3.82 2015 Dean Scholarship Recipient: 1 of 13 of all incoming Georgia Tech business students in 2011, awarded for outstanding grades, evident leadership, and entrepreneurial spirit. Faculty Honors: Spring 2012, Fall 2012 , Spring 2013, Fall 2013 Dean’s list: Fall 2011 Exchange Student at Yonsei University Spring 2014 SKILLS AND INTERESTS Languages:English, Korean Skills:Certificate in Advanced Microsoft Excel, SQL Activities:High School Basketball, local church leader