Anthony Froio

I am a digital marketing professional with more than 8 years of experience working at startups, established companies and more recently as a freelancer helping entrepreneurs and nonprofit organizations grow their businesses through customized strategies.

Throughout my career, my responsibilities have been focused on utilizing the Web to achieve business goals by generating insights from competitor keyword research, implementing lead generation strategies, promoting customer retention with incentives and optimizing the performance of paid ad campaigns for search engines and social networks using best practices. 

The result of pursuing my passion has led me to develop a skillset as a digital marketer where I have helped companies with: 

Paid Advertising

Launching, tracking, reporting and optimizing the performance of paid search (Google Ads) and social media marketing (Facebook Ads) campaigns using analytics tools.

Social Media 

Tracking, curating and sharing relevant content and increasing engagement through discussion across social networks using HootSuite, Feedly, Buzzsumo & Social Mention.

Website Design

Generating insights and auditing the performance of SEO and lead generation tactics using analytics tools.

Planning the design, content and developing websites using premium themes and page builders for Wordpress using Asana, Trello & Harvest.

Email Newsletters

Designing, launching and tracking the performance of mobile-friendly email marketing campaigns using Mailchimp & Revue.

I am results-driven, outgoing, passionate about digital marketing and eager to work with people & companies who value the importance of customer excellence, sustainability and making a positive impact in the world.

Curious as to my personal interests? Well, I am a big fan of ergonomics which is why I use a standing desk and inversion table. I also love to cook, garden and travel, even if it is just locally near my hometown of Montreal, Quebec (Canada).