Identify powerful keywords to drive the most valuable traffic
Review and analyze client sites for areas that can be improved and optimized
Prepare impactful monthly reports for clients using Google Data Studio
Write, test and optimize ad copy & powerful calls-to-action to convert visitors
Work with cross-department teams to provide clients with a comprehensive digital marketing strategy
Monitor, track and report on PPC Campaigns
Analyze keywords and SEO techniques used by competitors
Strategize, execute, and manage client Facebook ad campaigns
Continuously measure and optimize campaign performance while also establishing benchmarks and recommending future tests
Strong organizational and time management experience using Harvest & Jira