Alicia Doiron

You know how Charlie felt when he won the golden ticket, like an electric bolt just flowed through his body? That's the feeling I get working with startups and fast-growing brands. Their fiery passion is infectious.

And throughout my career–from fintech to eCommerce–I've had the pleasure of working with quite a variety of them. It's been an exciting rollercoaster of a ride, filled with many ups and downs (startup life, am I right?) but the amount I've learned is incredible.

In my most recent position, I went outside my comfort zone and worked for an agency. I held the position of Marketing Strategist at The Jibe, a growth-driven eCommerce agency. In my role, I had the opportunity to combine left brain analytical thinking with right brain creativity. I was responsible for all Inbound Marketing initiatives and strategies. It was a great learning experience, but my real passion lies in product marketing.

At the moment I'm also available for work that involves content marketing, eCommerce consulting, SEO audits, copywriting, and CRO work.