Alexander Rådahl Benz

Alexander Benz is Product Manager at Gyldendal, the largest publishing house in Norway. In this position, he is responsible for developing new innovations in the traditional publishing sector. He is tasked with identifying opportunities in the market for how technology and new ways of selling can increase the sales of books and other media published by Gyldendal. Mr. Benz has over 12 years of experience in user experience design, product development and eCommerce. He has published several books, including a best seller "Winning The Game with UX Design & CRO."

With his background in the creative field of development and implementation, Alexander has a unique perspective on the industry and how to approach new ventures in the field of e-commerce and state-of-the-art technology.