Ajiboye Emmanuel Ayanfeoluwa

Ajiboye Emmanuel Ayanfeoluwa, B.Sc SOCIAL MEDIA STRATEGIST Social Media Management, Virtual Assistance, Graphics Design, Video Editing Lagos State, Nigeria - ∙-∙ https://www.linkedin.com/in/ayanfeoluwaa/ A seasoned social media strategist with over 5 years of practical expertise turning audience insights into engaging campaigns and measurable growth. Excels at creating compelling tales across platforms and optimizing content performance via analytics-driven judgments. Known for creating distinct brand identities and engaging communities through strategic content calendars and trend-responsive campaigns. Exhibits experience in social listening, community management, and platform-specific optimization, resulting in continually higher engagement, reach, and conversion rates. Combines creative storytelling and performance marketing to create effective social media strategies that connect with business goals. SKILLS Information Computation & Office Productivity: Microsoft Office Suite (Word, Excel, PowerPoint, Publisher), Google Workspace (Docs, Sheets, Slides) Social Media Management: Optimization, copywriting, and content creation for LinkedIn, Instagram, TikTok using collaborative tools tailored for individual brands. (Meta Business Suite, Hootsuite, Buffer, Agora, Publer, Metricool, Google Analytics). Digital Marketing & SEO: Search Engine Optimization (SEO), Google Ads, Facebook Ads, X ads, Bing Ads, QuickSight, SEMRUSH. Graphic Design & Video Editing: Adobe Photoshop, Canva, Adobe Premiere Pro, CapCut, Inshot. Project, Task & Management: Notion, Trello. Effective communication and collaboration, problem-solving and critical thinking, leadership and team management, adaptability and change management, as well as time management and organization. EXPERIENCE UNICAF, Lagos (On-site) Social Media Officer March 2025 - Present Manage social media presence across Facebook, Instagram, LinkedIn, and X (Twitter), ensuring alignment with marketing objectives. Develop and execute a structured content calendar, leading to increased organic engagement and lead generation. Plan, launch, and optimize paid advertising campaigns on Facebook, Google Ads, X (Twitter), and Microsoft (Bing Ads), driving student registrations. Track and analyze campaign performance using Google Analytics, AgoraPulse, QuickSight, SEMRUSH, and Bitly, implementing data-driven optimizations. Conduct competitor research to enhance branding, creative strategy, and audience engagement. Collaborate with creative teams to produce high-quality graphics, videos, and talking head content for improved audience engagement. KINGDOMBOIZ, Lagos (Remote) Media Executive October 2024 – March 2025 Managed social media presence across Facebook, Instagram, and TikTok, increasing engagement by 30% within the first three months. Created and scheduled content tailored for each platform, leading to a significant growth in follower count. Edited and produced high-quality video content for digital campaigns, improving audience retention. BASHORTEE CREATIONS (Freelance, Remote) Creative Director January 2016 – Present Led creative direction for brand identity, increasing client brand consistency by 60%. Provided graphics design services using Adobe Photoshop, and Canva, completing over 300+ projects. Managed social media pages, growing engagement by 40% across multiple platforms. Oversaw video production, improving content quality and increasing viewer retention rate. National Youth Service Corps (NYSC), REHOBOTH NEW-WELL PRIVATE COLLEGE (On-site) ICT/Data Processing and Agricultural Science Instructor August 2023 – July 2024 Taught over 30 students, improving their ICT literacy by 70% based on assessment results. Facilitated hands-on training in data processing and computer literacy, increasing student participation and interest. AFISADE FARM, Ogun State (On-site) Industrial Training Intern May 2021 – July 2021 Assisted in managing daily farm operations, increasing efficiency by 25% through improved feeding schedules. Monitored water quality and feeding schedules, reducing fish mortality rates by 35%. Gained experience in farm management and agricultural best practices, contributing to a 20% yield improvement. Divine Touch Computer Training School (DTCTS), Abeokuta (On-site) Assistant Instructor October 2015 – November 2015 Taught and supervised 50+ students in the Information Computation Program (ICP). Provided hands-on guidance in Microsoft Office Suite, increasing student proficiency. EDUCATION Federal University of Agriculture, Abeokuta (FUNAAB) Bachelor’s Degree in Aquaculture and Fisheries Management January 2016 – February 2023 Gained expertise in fish farming, aquatic ecosystem management, sustainable fisheries practices, conducting research on aquaculture production techniques and their economic impact. Completed an industrial training program focused on farm management and fishery operations. CERTIFICATIONS & TRAINING Virtual Assistant, ALX Africa Google Ads Display Certification Google Ads Search Certification Google Analytics Certification Information Computation Program, DTCTS. Computer Engineering, DTCTS. Business of Entertainment, THE PHOENIX PROJECT. Social Media for Business, THE PHOENIX PROJECT. Workforce Collaboration and Development, YALI NETWORK. Agripreneur: A path to the future, YALI NETWORK. Fundamentals of Business Expansion, YALI NETWORK. International Volunteering Training, Young Foundation Line for Social Development, YSFD, LA PLAGE META VERSE. Africa Agenda 2063 Goodwill Digital Ambassador, LA PLAGE META VERSE Social Media Marketing: Strategy and Optimization, LinkedIn Learning. VOLUNTEERING & EXTRACURRICULAR ACTIVITIES Ogun Digital Summit (ODS 2024), Ogun State Media Volunteer November 2024 Assisted in video production, editing, and post-production for event coverage. Managed live video streaming, ensuring seamless real-time broadcasting. Captured high-quality footage, enhancing event documentation and promotions. Collaborated with the media team to optimize content for digital platforms.