ABIMBOLA OLAITAN
Social Media Manager
ABOUT ME
-
EDUCATION
Higher National Diploma In
Mass Communication
The Polytechnic Ile Ife
2011 - 2013
CERTIFICATION
Meta Certified Digital
Marketing Associate
Nov 8, 2023 - Nov 08, 2025
EXPERTISE
I am a creative and results-driven Social Media Manager. Experienced in
developing and executing effective social media strategies for brands
across various industries. Skilled in fostering community engagement and
driving traffic through compelling content. Proven track record in
boosting brand visibility, and delivering measurable results aligned with
business goals.
WORK EXPERIENCE
January 2024 - September 2024
Aura of Branding l Jacksonville, USA
Social Media Manager
Generated content ideas to engage target audiences and increase followers.
Collaborated with other teams, like marketing, sales, and customer service to ensure brand
consistency using tools like Slack and Asana.
Engaged with followers, promptly addressed their inquiries, and closely tracked customer reviews.
The brand experienced 20% increase in engagament through a targeted Instagram post.
May 2023 – December 2023
Julz & Pearl | Lagos, Nigeria
Social Media Coordinator
Analyzed social media performance metrics and prepared detailed monthly reports, using data to
Community Engagement
Analytics & Reporting
Influencer Partnerships
Caption Writing
Multi-Platform Management
(Instagram, Facebook,
LinkedIn & Threads.)
Graphic Design (Canva)
Scheduling Tools (Publer,
Later, etc)
guide future strategies and improve content reach.
Managed and optimized paid social media campaigns, achieving a 40% return on ad spend.
Fostered a strong online community by responding to comments, DMs, and user-generated
content, boosting customer loyalty and satisfaction.
Collaborated with influencers and brand ambassadors to drive awareness and sales, resulting in a
30% growth in sales conversions from social media.
November 2023 – April 2024
Her Fresh Start l United Kingdom
Social Media Coordinator
Used Canva to develop 100+ images and wrote 220+ original captions, resulting in over 200
followers from May to July 2023.
Manage social media accounts, including scheduling posts, engaging with followers, and
responding to comments and messages.
Collaborate with cross-functional teams to align social media efforts with overall marketing goals.
LANGUAGE
April 2019 – October 2023
Beanball Media l Lagos Nigeria
English
Social Media Manager
REFERENCES
Available on request
Generated content ideas to engage target audiences and increase followers.
Collaborated with other teams, like marketing, sales, and customer service to
ensure brand consistency.
Engaged with followers, promptly addressed their inquiries, and closely tracked
customer reviews.
