Abimbola Olaitan

I am a skilled and experienced Social Media Manager with over 4 years of expertise in helping brands grow their online presence, connect with their audience, and increase engagement. I specialize in creating data-driven social media strategies that generate brand awareness, boost engagement rates, and convert followers into loyal customers.

My experience spans multiple industries, including fitness, beauty, fashion, and personal development coaching. I’ve worked with a digital marketing agency in Florida, USA, where I managed the social media accounts of a fitness brand and an esthetician brand. Through these projects, I gained in-depth knowledge of audience targeting, content creation, and community management tailored to niche markets.  

I’ve also worked with a clothing brand in Nigeria, where I successfully elevated the brand’s digital presence, driving product sales with engaging Instagram campaigns and creative storytelling. Additionally, I managed the online presence of a life coach whose mission is to empower women. For her, I developed motivational content and engagement-focused campaigns that resonated with her audience and cultivated meaningful connections.  

My core skills include:  

• Social media strategy & execution across platforms (Instagram, Facebook, LinkedIn)  

• Content creation, scheduling, and management  

• Analytics & performance tracking for continuous improvement  

• Building authentic communities and driving engagement

• Campaign management aligned with brand goals

Whether it’s creating high-converting campaigns, building a loyal community, or growing a brand’s digital presence, I approach each project with creativity, strategy, and passion. If you’re ready to take your social media to the next level, I’d love to help you achieve your business goals!