Aanika Zia

AANIKA ZIA Content Writer Social Media Strategist PROFESSIONAL SUMMARY CONTACT--Lahore, Pakistan EDUCATION O Levels Private- A Levels Roots IVY- BSc Business Management University of Arden- SKILLS Management Skills Teaching Social Media Savvy Negotiation Critical Thinking Dedicated and articulate professional with a proven track record of efective communication and writing skills. Eager to expand my knowledge and expertise in digital marketing, leveraging my strong communication abilities to drive impactful campaigns and foster meaningful connections with audiences in all environments - mostly digital space. Envisioning fields of leadership, with unifying team management skills EXPERIENCE The Driving Force - Digital Marketing Agency 06/2024 - Present Content Executive • Develop and execute impactful campaigns while managing social platforms to boost engagement and brand presence. • Create high-quality, brand-aligned content and plan strategies to drive audience interaction and growth. • Partner with influencers to enhance visibility and execute successful collaborations that achieve campaign objectives. • Analyze performance metrics and generate detailed reports to optimize social media strategies and ensure results. Mizo Studios 12/2023-06/2024 Trainee Game Designer • Assisting in brainstorming and conceptualizing ideas. • Participating in playtesting sessions and providing feedbacks on game prototypes. • Researching industry trends and best practices in game design. • Reviewing games and uncovering improvements and fixes. Leadership Influencer Marketing Time Management Salt Academy Primary Level Teacher 01/2023-10/2023 • Teaching grade 5 students English and Science. Adaptability Problem Solving Educational Leadership LANGUAGE English Urdu SLC Academy Primary Level Teacher • Teaching grade 5, 6, 7 and 8 Science, English and Maths. 09/2021 -03/2022 INTERESTS Creative Writing Content Curation Brand Storytelling Copywriting Editing and Proofreading Teaching and Education Project Management Influencer Marketing Script Writing Directed Writing Technical Writing