Muhammad Zubaid Bin Asaad Bhutta
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Competencies:
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Positive mindset
Ability to work under pressure
Conflict resolution
Team Player
Integrity
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Goal oriented
Quick learning capability
Willing to take on challenges
Leadership skills
Emotional Intelligence
Career Highlights
Below are the companies I have worked with, including Amazon aggregators with a $150 million-plus investment.
Amazon Brand Manager at Suma Brands. I have been managing brands for SB and providing them
consultancy on how to optimize the listing and increase the sales volume.
Amazon Private label Brand Manager at GEC, I have managed and trained teams of virtual assistants with
launching products and brand building on Amazon USA, DE, UK, and CA market. I have worked with
foreign clients and suppliers from different parts of the globe and managed to build multiple brands from
scratch and rank them organically on Amazon and off Amazon.
Amazon Consultant and Brand Manager at Digital Forest. I have been managing brands at DF by
providing them consultancy on optimizing the listing, increasing sales, and optimizing PPC.
Amazon Consultant and Brand Manager at Barrister worrier. I have managed products and given launch
strategies for new products, and provided them consultancy on how to optimize the listing and increase the
sales volume.
Professional Experience
Amazon consultant and Virtual assistant | February 2020 – Present
I have managed and trained product launch teams. The job involves finding the most suitable product according to the
client’s budget with good profit margins (30%-35%). The sourcing team in China or all around the globe finds the
supplier according to our requirements and then we launch the product on Amazon marketplaces (USA, DE, UK, and
CA).
Once published, we manage the stock and marketing of the product and try different marketing strategies to get traffic on
our listing. Some of the strategies include influencer marketing and Social media ads. I have made proper stepwise SOPs
to standardized the launches and much more efficient with maintaining proper record of all the nitty gritty’s.
Amazon Brand Manager
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Managed multiple brands on Amazon, which includes analyzing at the ASIN level for each brand to understand
the ups and downs of the market
Analyzing the market trend and improving the ranking of brands by studying the competitors in the particular
niche.
To improve conversions, I conduct a listing audit on each brand which helps me optimized the listing in terms of
the keyword and photographs, video, and A+ content.
For optimizing listing, I do in-depth Keyword research by using tools such as Helium 10 and brand analytics
(Amazon) so the brand I’m managing doesn’t miss out on any keyword opportunities both organically and for the
PPC.
To increase brands profit I use different strategies by improving the packaging, including inserts for customer
feedback.
To keep my self-updated with the performance of the brand and responding to any issue which arises I
track daily and weekly seller account activities
I keep myself self-updated with Amazon knowledge by learning from different courses and regularly reading
Amazon's new or upcoming policies. This helps me to make more perfect strategies for the brand as well as
respond to any issues regarding Amazon selling or responding to cases with seller support.
Achievements:
• Managed 19 brands
• Done 24 product launches.
• Given consultations to 7 figure brands and have experience in multiple marketplaces as I have managed brands in
various Amazon marketplace.
• Managed big brands with a $200000+ budget on PPC and achieved good ACOS on them.
• I reinstated suppressed listings due to certification issues or listing issues.
• Achieved to rank my brands and increase the sales by 30% organically on Amazon.
• Got Amazon's choice for the brands as well.
Certifications
Internship in Askari Bank| June 2015 – (6 weeks)
During the internship, I got training in all relevant departments of Banking e.g., Account opening, Clearing & collection,
Accounts, Remittances, ATM/Lockers, and Foreign Trade & Credits.
Presentation and Communication Skills (PCSC) | PAC college
Presentation and Communication Skills (PCSC) (Course -1) as per the requirements of The ICAP
Software
QuickBooks Amazon Accounting, Excel, PowerPoint, Project management tools (Asana, Process.st, Notion), Gecko board,
Market analysis tools (Helium 10, Jungle scout and Merchant word)
Interests
Outdoor sports (football and Squash), Chess, Gaming, Socializing and Music.
Education
Professional Academy of Commerce (PAC), AFC and CAF -)
Private Candidate, GCSE A Levels (2016 – 2017)
Beaconhouse School, GCSE O Levels (2014 – 2015)
