Zeeshan Aftab

I am an experienced Commercial Excellence and Sales Operations professional with over 30 years in the Pharmaceutical and FMCG sectors. My expertise spans Sales Performance Analytics, where I transform complex sales data into actionable insights, and Salesforce Automation (SFA) implementation, covering planning, deployment, and post-rollout optimization. I have deep experience in Internal Retail Audit frameworks, ensuring compliance, transparency, and operational discipline.

I also focus on Report Development and Design, creating structured and visually effective dashboards for management, along with Performance Tracking and Analysis to monitor KPIs, field productivity, and achievement trends. My work in Process Compliance and Efficiency Improvement helps standardize workflows across teams and geographies, while my strength in Data Visualization and Reporting simplifies decision-making for senior leaders. In addition, I actively support Field Team Enablement, guiding teams toward higher sales productivity through data-driven coaching and performance insights.

Overall, I help organizations streamline reporting systems, improve sales execution, and make better business decisions through accurate analytics, structured reporting, and operational excellence.