Yvonne W. Muithe
Executive Virtual Assistant • Project Coordinator • Marketing Operations
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Professional Summary
Agile Executive Virtual Assistant and Project Coordinator with 4+ years supporting C‑suite leaders and 2+ years coordinating marketing/operations projects across real estate tech, manufacturing, energy, banking, healthcare, legal, and agencies. Known for streamlining calendars and workflows, driving on‑time delivery, and elevating client satisfaction. Comfortable in high‑growth, remote-first environments; excels with CRM/PM tools and cross‑functional stakeholders.
Core Skills
• Executive support: calendar/inbox ownership, travel/events, expense/financial admin, confidential information handling
• Project coordination: timelines, task structures, documentation, risk/bottleneck escalation, stakeholder updates
• Client success: onboarding, communications, status reporting, retention and satisfaction tracking
• Marketing operations: content calendars, basic SEO/copy, campaign handoffs to design/dev
• Data and reporting: dashboards, meeting notes, action logs, KPI tracking
Tools: Google Workspace, Microsoft 365, Asana, ClickUp, Trello, Salesforce, HubSpot, GoHighLevel, Canva, Adobe Creative Suite
Experience
Marketing Director — SerenityAssist Virtual Assistants & Support Services
Jun 2025 – Present (Remote)
• Led brand positioning and website messaging; created project roadmaps and milestones for ongoing campaigns.
• Standardized client onboarding and SLAs, reducing turnaround time for first deliverables.
Project Manager & Onboarding Specialist (Contract) — Sirius Communications, Canada
Jan 2025 – Dec 2025 (Remote)
• Managed B2B/B2C lead‑gen projects end‑to‑end: discovery, onboarding, task structures, timelines, milestones and status updates.
• Produced project documentation and risk logs; coordinated handoffs across content, design, and development.
Executive Virtual Assistant — Freelance/Contract
Apr 2023 – Present (Remote)
• Supported executives across confidential clients (real estate tech, manufacturing, energy, legal, consulting, finance).
• Optimized calendars, inboxes, and meeting cadences; coordinated travel, webinars, and stakeholder communications.
• Built reporting templates and light financial documentation; improved cross‑team visibility and follow‑through.
Customer Service Specialist — Remote Call Center (Banking Client, USA)
Jun 2022 – Mar 2023
• Handled high‑volume inquiries with CRM workflows; executed precise documentation and timely follow‑ups.
Medical Administrative Assistant — HealthPlus Medical Center USA
May 2021 – May 2022
• Managed appointments and EHR updates; supported billing/insurance documentation and patient communications.
Legal Administrative Assistant — Premier Legal Group Kenya
Feb 2021 – Nov 2021
• Prepared legal documents, organized matter files, and improved retrieval and version control processes.
Executive Administrative Assistant — Crypto Innovations
Jun 2020 – Feb 2021
• Owned executive calendars and travel; coordinated payroll cycles and internal comms for a fast‑moving team.
Customer Service Representative — Creative Marketing Solutions
Mar 2020 – May 2020
• Resolved client queries and maintained accurate transaction records; contributed to process improvements.
Selected Outcomes
• +25% client satisfaction uplift through tighter meeting prep, follow‑ups, and client comms.
• 30% faster project completions by standardizing agendas, RACI, and weekly status reporting.
• 95% CSAT in banking support via accurate case handling and proactive callbacks.
• 35% improvement in clinic patient flow through optimized scheduling and EHR hygiene.
• 20% efficiency gain by refining payroll/communications cadence and shared templates.
Education
Bachelor of Business Administration — University of Nairobi
Certifications
Certified Virtual Assistant (IVAA) | Microsoft Office Specialist (MOS) | Google Workspace Certification
Project Management Professional (PMP, PMI) | Certified Administrative Professional (CAP, IAAP)
Customer Service Certification (International Customer Service Association)