A proven senior marketing leader, I specialize in building client-centric strategies that fuse creativity, data, and technology. My expertise spans digital transformation, CRM, omnichannel campaigns, and client engagement, delivering measurable business growth while elevating brand desirability. Passionate about merging data-driven insights with luxury storytelling, I thrive on creating meaningful client connections across B2B and B2C touchpoints—building brands that inspire, engage, and endure.
I’ve led cross-functional teams to:
✔ Transform CRM platforms into powerful clienteling tools, boosting recruitment and retention.
✔ Drive digital and performance media strategies, achieving significant traffic and customer growth.
✔ Deliver immersive client events and luxury experiences that strengthen loyalty and advocacy.
✔ Shape brand narratives across Fashion, Watches & Fine Jewellery, and Luxury Beauty portfolios.