Yusra Asif

Yusra Asif FREELANCE COPY & CONTENT WRITER University of Karachi Karachi, Pakistan (-- SUMMARY I am a passionate and self-motivated individual looking to further the landscape of my professional journey by putting my acquired knowledge & skill-set in a well-reputed organization for mutual growth and success. SKILLS Research, critical thinking, SEO(on page & off page), link building, knowledge of social media, editing, teamwork, time management, regulatory research & submissions, query resolution, communication, problem solving, Ms Office, G-Suite, SEMrush, Figma, E-ctd software, Asana, Zendesk, Canva. EXPERIENCE Scikvar / Upwork - Freelance Content & Copy writer FEBRUARY 2022 - PRESENT ● ● ● ● ● ● ● Amazon marketplace - Amazon storefront design, Product Description, Product Listings, A+ Content for US, EU, AU, CA markets. Shopify store building and optimisation for multiple clients Website copy for Landing pages, Category and Product pages, meta descriptions, Product descriptions. Social media ad copies , Google ad copies. SEO and Link building, Keywords research and analysis. Creation and curation of Blogs, Social media Posts, carousels. Highlights: Successful launch of 2 websites, Record sales of 2 products of same brand on Amazon within 2 months after Listing optimisation. AsianContinental (Pvt.) Ltd - Regulatory Affairs Officer- International Business FEBRUARY 2023 - DECEMBER 2023 ● ● ● ● ● ● ● Dossier Preparation and Submission in Cambodia, Myanmar, DR Congo, Zambia, Senegal, Ivory Coast, Nigeria, Yemen as per company’s commercialisation plan. Curation and maintenance of Regulatory Database for effective management and tracking. Reviewing & Implementation of Updates to Technical Documents (Product Development Report, Process Validation and Stability data) to comply with regional requirements. Reviewing and Translation of Artworks, Promotional Material, labels for adherence and accuracy in different territories. Handling non-commercial shipments - Regulatory documentation preparation & dispatch of samples. New Product Development & Pharmacovigilance - Market Research in active regions for future MAA submissions. Highlights: Successful submission of 52 dossiers overall, Query resolution resulting in implementation of updated Pharmaceutical Development Report (P2) as per CTD requirements of 18 products. Shortlisted 12 new molecules for NPD. Effective implementation of Regulatory database for tracking registrations and queries in all operational areas. AsianContinental (Pvt.) Ltd - Management Trainee Officer - International Business AUGUST 2022 - JANUARY 2023 ● ● ● Understanding of guidelines by ICH, WHO, SRA Guidelines for Categorisation & Registration of Pharmaceutical, Nutraceuticals and Medical Devices. Dossier Preparation on ACTD format for Myanmar. QOS Preparation for CTD dossiers in DR Congo & Zambia. Document Management, Regulatory Tracker Preparation & Management for current & future registration applications. Lumenco Inc. - Content writer AUGUST 2018 - JANUARY 2022 ● ● ● ● ● ● Blog posts for Lumenco’s website SEO optimised articles for link building purposes Keyword research and analysis Social media posts for Lumenco worked part time as customer service representative for Lumenco handling chat and queries of website visitors and buyers. Highlights: Website ranked #2 on search results within 4 months in Canada and America in the respected category. Guided buyers to the right product for their need acquiring two big sales orders in one month. EDUCATION University of Karachi, Karachi - Doctor of Pharmacy (Pharm.D) JANUARY 2017 - DECEMBER 2021 Khatoon-e-Pakistan Govt. Degree College - Intermediate (Pre-Medical) 2014 - 2016 A.E.S School for Girls - IGCSE O Levels (Biology) 2013 - 2015 CERTIFICATIONS & LICENSES Category ‘A’ - Registered Pharmacist with Pharmacy Council of Sindh- Valid till Nov 29, 2028 Certificate of Appreciation - Implementation of Pharmacovigilance in Pakistan 14th - 17th March, 2023 Clinical Clerkship - (120CH) - National Institute of Blood Diseases & Bone Marrow Transplant