CHEN, YUAN (Alice)
Phone: - | Email-WORK EXPERIENCE
Lijiang Publishing House
Nov. 2021-Jul. 2023
Content Editor (Full Time)
Collaborated with authors and specialists to develop engaging and compelling digital content including ebooks, audio books, videos and radio dramas, etc.
Implemented editorial standards and guidelines to maintain quality control of published content.
Worked closely with graphic designers to create visually appealing layouts for online content.
Assisted in awards competitions and funding supports for department projects.
Wisdom Tree
Jul. 2021-Nov. 2021
Course Consultant (Full Time)
Provided efficient consultations for universities’ MOOC (Massive Open Online Courses) programmes.
Supported lecturers in recording and launching magnetic online courses.
BlueFocus Communication Group
Jul. 2017- Aug. 2017
Creative Planning Intern (Part Time)
Contributed to brainstorming sessions, offering creative ideas and solutions to promote brand messaging.
Partnered with the creative team to develop and execute innovative concepts for various marketing
materials.
EDUCATION
Hong Kong Baptist University
Sep. 2019-Nov. 2020
Master of Arts in Literary and Comparative Studies
Wuhan University
Sep. 2014-Jun. 2018
Bachelor of Management in Marketing
Bachelor of Literature in Journalism (The Second Degree)
ADDITIONAL ACTIVITIES
Stars Youth Development Center -)
Volunteer
Have participate in the Monthly Donation Project to support children in rural areas of China to build local
libraries and produce travelling book boxes for three years.
2017 National Students Entrepreneurship Training Project
Membership
Preparation of project materials, composition of the proposal and defence of the competition.
AISEC (Wuhan University Branch) Innovation Dreaming Plan (2016)
Membership
Responsible for negotiating with schools and sponsors, assisting team members in recruiting volunteers
both locally and internationally, and participating in the design and implementation of the creative
classroom.
Zhong Tai Yang Charitable Association (2015)
Volunteer
Travelled to the rural area of Huanggang City, Hubei Province with team members to carry out summer
camp activities for left-behind children there, participating in the planning and design of the camp
classroom and the teaching of the curriculum, as well as accompanying children of the camp.
AWARDS
2022 Outstanding Digital Publishing Project of Guangxi Province
Group Award
As the content editor of the Digital Publishing Department of Lijiang Publishing House, participated in the
declaration of the multimedia e-book “Rebirth: Memories of the Lost Red Army in the Battle of the
Xiangjiang River”, which won the “2022 Outstanding Digital Publishing Project of Guangxi Province”.
2022 WeRead “Most Promising Partner of the Year”
Group Award
Based on the large number of high-quality e-book resources and the growth rate of readers, the WeRead
platform cooperation project was rewarded 2022 WeRead “Most Promising Partner of the Year”.
LANGUAGES
Chinese (Mandarin)
Native Speaker
Hold the Certificate for Teachers of Chinese to Speakers of Other Languages (CTCSOL)
English
Fluent in Communication and Professional Writing
IELTS 7