Yordan Bosev
Plovdiv, Bulgaria
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Bulgarian
18/01/2000
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PROFILE SUMMARY
Highly skilled and results-driven professional with a strong background in data-driven fields, assuring data quality and possess extensive
expertise in IT technologies. Demonstrated proficiency in online marketing, social media advertising, and website management, with
a proven ability to create and manage content across various platforms. Expert in writing and editing website content with SEO tools,
copywriting, and managing website with various tools and programs. Experienced in successful ad campaigns on Google Ads and
Facebook Ads, and adept at building and optimizing websites using WordPress. Strong teamwork and research abilities, with a track
record of delivering exceptional results. Seeking an opportunity in fast-paced environment where my skills will be fully utilized for
organizational development.
AREAS OF EXPERTISE
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Data Analysis
Extensive Research skills
Social Media Management
Content Creation & Copywriting
Digital Marketing
E-Commerce
Teamwork & Collaboration
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Facebook Advertising
Google/YouTube Analytics
Website Management
Internet Distribution
PC Support
WordPress Website Development
HubSpot
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Search Engine Optimization
Email Marketing
IT Technologies
Ultimate Google Ads Training
Interpersonal Communication
Software Proficiency
Google Digital Garage
CORE COMPETENCIES
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Excellent communication skills, both written and spoken, with proficiency in English and Bulgarian languages.
Strong data analysis and quality assurance skills, with experience in research and custom software/hardware usage.
Proven expertise in online marketing across multiple platforms, including Facebook, YouTube, Instagram, Pinterest and, Twitter.
Proficient in creating and managing advertising campaigns on Google, Facebook, and Instagram Ads, with a focus on ecommerce.
Skilled in website management using WordPress, including copywriting, SEO, maintenance, and working with platforms like
Magento and OpenCart, as well as proven record of working with SEO tool including, SEMrush, Moz, and Ahrefs.
In-depth knowledge of IT technologies and software, including Microsoft Office products, basic Photoshop, video editing software
(Sony Vegas, Final Cut Pro), and online marketing tools (Google Analytics, Mailchimp).
Collaborating within teams, delivering projects for clients such as Samsung Bulgaria, Coca-Cola Bulgaria, and VISA Bulgaria.
Demonstrated versatility and entrepreneurial spirit as well as freelance work on platforms like Fiverr, completing various projects
related to WordPress development and custom designs.
PROFESSIONAL EXPERIENCE
Coffee Service LTD | Voyvodinovo, Bulgaria
Digital Marketing Specialist
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Manage and optimize successful ad campaigns in Google Ads and Facebook Ads to drive traffic and conversions.
Apply digital marketing techniques specific to the ecommerce/health products industry to maximize online visibility and sales.
Oversee multiple profiles on various social media platforms, ensuring consistent branding and engaging content.
Create customized websites using WordPress, incorporate tracking pixels and advanced features to enhance user experience.
Conduct market research and competitor analysis to identify target audiences and develop targeted marketing campaigns.
Collaborate with graphic designers and developers to create visually appealing and conversion-oriented website designs.
Utilize SEO techniques and best practices to improve website ranking and organic search visibility.
Gather engaging content, and develop customized online ecommerce stores utilizing WooCommerce and WordPress.
Mediadesign | Plovdiv, Bulgaria
Website Manager
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June 2021 – Present
February 2020 – September 2020
Performed copywriting and SEO tasks to optimize website content for search engines and improve organic visibility.
Developed websites using WordPress, ensuring functionality, usability, and responsiveness across different devices.
Provided ongoing website maintenance, including regular updates, bug fixes, and performance optimizations.
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Managed websites using Magento and OpenCart, overseeing product listings, inventory management, and customer experience.
Wrote engaging web articles, texts for websites, blogs, and social media to attract and engage target audiences.
Translated articles and online stores from English to Bulgarian and vice versa, with linguistic accuracy and cultural relevance.
Collaborated with cross-functional teams to align website strategies with marketing and business objectives.
Developed and upgraded custom online stores with WooCommerce and WordPress.
Сиксти Кей ЕАД | Plovdiv, Bulgaria
Data Quality Specialist
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June 2019 – December 2019
Conducted thorough research and analysis to ensure data accuracy and quality within the organization's systems.
Implemented custom software and hardware solutions to optimize data processing and improve overall data quality.
Collaborated effectively with a multidisciplinary team to identify and resolve data-related issues and discrepancies.
Developed and implemented data quality metrics and standards to measure and monitor the accuracy and integrity of data.
Conducted regular audits and quality checks to identify and rectify data anomalies and inconsistencies.
Provided training and support to staff members on data quality procedures and best practices.
Contributed to the continuous improvement of data management processes and systems through feedback and suggestions.
Talent Media Bulgaria | Bulgaria
Online Marketer
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Created and managed engaging content on social media platforms, like Facebook, YouTube, Instagram, Twitter, and Google+.
Utilized Facebook Advertising, Google and YouTube Analytics to optimize marketing campaigns and track performance.
Executed internet distribution and advertising strategies to increase brand visibility and drive website traffic.
Provided technical support and troubleshooting for PC-related issues and peripherals.
Produced and edited video content for YouTube, ensuring high-quality visuals and engaging storytelling.
Collaborated with cross-functional teams to develop and implement marketing strategies aligned with business goals.
Generated and analyzed reports on social media and website analytics to identify trends and opportunities for improvement.
EDUCATION & TRAININGS
Paisii Hilendarski University of Plovdiv | Plovdiv, Bulgaria
Business Information Technology's | September 2019 – Present
High School "Chernorizets Hrabar" | Plovdiv, Bulgaria
Business and Entrepreneurship Specialist | January 2007 – May 2019
Professional High School of Electrical Engineering and Electronics | Plovdiv, Bulgaria
Manufacturing Electrical Equipment’s | 2014 – 2017
LANGUAGES
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2014 – 2018
Mother Tongue – Bulgarian
Other languages – English
Listening C1, Reading C1, Writing C1, Spoken Production C1, Spoken Interaction C1
Levels: A1 and A2: Basic user, B1 and B2: Independent user, C1 and C2: Proficient user
CERTIFICATIONS
Google Digital Marketing & E-commerce | Professional Certificate Awarding institution – Coursera | 2022
Link: https://www.coursera.org/account/accomplishments/specialization/certificate/XEFJX8TMB6AT
HubSpot Digital Marketing | Certificate Awarding institution – HubSpot | 2022
Link: https://app-eu1.hubspot.com/academy/achievements/g41z9s9g/en/1/yordan-bosev/digital-advertising
Google Ads Search Certification | Skillshop Awarding institution – Google | 2022, 2021
Google Digital Garage | Awarding institution – Google | 2021
Credential ID: EQ3 DV8 83A
Link: https://learndigital.withgoogle.com/digitalengarazh/validate-certificate-code
Ultimate Google Ads Training | Profit with Pay Per Click Awarding institution – Udemy | 2021
Link: https://www.udemy.com/certificate/UC-91ae3c7a-75f5-4c6e-b820-f16a0b0e41a8/
