Yaseen Burt
Content Writer | Editor | Strategist
4 Selbourne Road
University Estate, Cape Town,
South Africa
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EXPERIENCE
SKILLS
Refunnel, International — C
ontent Lead
Content Production
April 2018 - Present
Content Editing & Proofing
As Content Lead for Refunnel I am tasked with crafting copy for clients
that speak to the heart of their brands and the heads of the people who
Content Ideation & Strategy
buy their products. Whether it’s to tweak your sales funnel, make your
Scriptwriting
PPC ads more conversion-friendly or writing thought-leading articles,
Market & Industry Research
I’ll help your brand cut through the clutter and reach your intended
audience.
Client Liaison
Creative Direction
WWC, Cape Town — Digital Copywriter
September 2017 - March 2018
Writing technical content that covers digital and business transformation
for the WWC website its online guides, press releases, reports and other
marketing collateral. Researching and producing content relating to data
analytics, cloud technologies, digital transformation, change
management and a host of other business transformation topics. Samples
LANGUAGES
English - Native
Afrikaans - Native
can be viewed at link provided under Projects section.
Mandarin - Beginner
Freelance, Cape Town — C
ontent Writer & Editor
June 2016 - August 2017
Producing marketing content for a host of clients across Europe, Australia
and the USA. Working with a host of freelance marketing strategists and
small agencies to produce content that speaks to the respective clients’
audiences. Content includes blog articles, eBooks, reports, video scripts,
guides and website copy. Samples can be viewed at link provided under
Projects section.
MPULL, Cape Town —
Senior Content Writer
June 2014 - June 2016 20XX
Writing copy for clients that focus in areas as diverse as network security,
data analytics, POS software, financial software, ERP systems and a host
of others. Brainstorming content ideas with marketing strategists,
pitching content ideas to clients, proofing and quality checking junior
writers’ work and leading client engagements. Samples can be viewed at
link provided under Projects section.
EDUCATION
UNISA, B
A in Linguistics
January 2018 - PRESENT
I am a 1st year student in Linguistics with Mandarin as my 2nd major.
Microsoft, Microsoft Certified Systems Engineer
January 1998 - December 1998
I completed my systems administrator certification through Microsoft.
Apple Computers, Technical Support Specialist
January 2004 - December 2004
I completed my support specialist certification through Apple.
Trafalgar High School, High School Diploma
January 1990 - December 1995
I completed my high school diploma back in 1995.
PROJECTS AND MORE INFORMATION
Please visit the following links for more information about me and samples of
my work.
https://yaseenburt.myportfolio.com/
https://www.linkedin.com/in/yaseenburt/
