Wisdom ANYANWU
Social: LinkedIn
Graphic & Brand Designer
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professional summary
Results-driven Graphic & Brand Designer with over 5years of experience in
multimedia, print, and UI/UX design. Adept at crafting high-impact visual
assets that drive brand engagement and business growth. Strong
expertise in design principles, with a keen eye for detail and innovation
and experience in sales. Passionate about leveraging creativity to enhance
brand identity, optimize user experience, and achieve strategic business
objectives.
Nov. 2024 - Present
Created Bumbu’s brand Identity design and ensuring all visuals adheres to
brand guidelines.
Create and maintain a consistent brand identity across all platforms,
ensuring Bumbu’s visuals align with their mission and market goals.
Develop high-quality graphics for digital and print, including social media
content, web assets, marketing materials to create brand awareness.
Collaborate with the marketing and product teams to conceptualize and
execute impactful campaigns.
Translate complex ideas into engaging visuals that effectively communicate
Bumbu’s value proposition and brand story
Landview Property Investments Ltd, Lagos State
-Senior Graphics Designer
TOOLS & SKILLS
Design & Creative Tools
EXPERIENCE
Bumbu Auto Service, (Startup) Lagos State.
- Graphics and Brand Designer (Remote)
Location: Lagos, Nigeria.
June 2022 - Present
Develop visually compelling marketing materials, advertisements,
brochures, and digital assets, increasing brand engagement by 30%.
Design high-impact social media graphics, banners, flyers, and posters,
improving audience reach and online presence.
Collaborate cross-functionally with marketing teams to align design outputs
with brand strategies, leading to a 15% growth in customer conversion.
Liaise with external printing vendors to ensure production quality, cost
efficiency, and timely delivery of printed materials.
Produce and edited video content for digital marketing campaigns, driving
higher audience engagement.
Capture high-resolution photographs during tour trips, events, summits,
and corporate celebrations, enhancing visual storytelling for marketing
campaigns and client engagement.
Train junior designers and team members on design best practices,
improving internal workflow efficiency.
Optimize images and graphics for the website and social media, improving
load speeds and user experience.
Manage multiple design projects simultaneously, meeting tight deadlines
without compromising quality.
Contribute creative ideas during team meetings and brainstorming sessions
to generate fresh concepts.
Adobe Photoshop
Illustrator
After Effects
Premiere Pro
InDesign,
Figma
Corel Draw
Notion
Hard skills
Creative Concept Development
Branding
Photography
Image editing
Video editing
Digital Asset Design
Motion Graphics
UI/UX Design.
Soft Skills
Creativity
Attention to Detail
Story telling
teamwork
Excellent Communication &
Presentation
Empathy and Research.
Project Management
Time management
Customer service
PAMCOS Limited (Formerly Twenties Business Magazine), Lagos State
Feb. 2022 - Dec. 2023
- Graphics Designer (Remote)
Designed publication layouts and graphics, increasing reader engagement
by 25%.
Conducted research to develop comprehensive design briefs, resulting in
more targeted and effective visual content.
Delivered on-brand, aesthetically appealing graphics that strengthened the
publication’s brand identity.
Ruff ‘n’ Tumble, Lagos State. Lagos State
- Sales Associate (Contract)
Oct. 2021 - June 2022
Advised customers on product selection, driving a 20% increase in sales.
Developed persuasive sales presentations that enhanced customer
purchasing decisions.
Ensured that 80% of our customers had a good shopping experience while
shopping.
Informed existing and new customers on the latest items we have in-shop
via mobile call.
Successfully negotiated and closed deals, expanding the customer base.
Maria’s Media Communications. Lagos State
- Graphics Designer (Part-time)
Aug. 2018 – Nov. 2019
Advised customers on product selection, driving a 20% increase in sales.
Developed persuasive sales presentations that enhanced customer
purchasing decisions.
Successfully negotiated and closed deals, expanding the customer base.
Education
National Youth Service Corps (NYSC)
Imo State University, Nigeria
BSc. Plant Science and Biotechnology
2:1 (Second Class upper)
-
Certifications
Foundational Product Design
DESC Academy, Lagos State, Nigeria.
Introduction to Front-End Development (Meta)
Enduring Legacy Computer Institute, Abuja, Nigeria.
Graphics Design Certificate
-
Terrahq (Side hustle)
Diploma in Graphic Design
Enduring Legacy Computer Institute, Abuja, Nigeria.
2013
Awards
op-notch creativity
Landview Performance
Recognition Award
T
2023 & 2024
Dedication and support to the
growth of the company
ABN Innovative Staff Award
2024
