Aarthi A
Email ID:-LinkedIn Profile: https://www.linkedin.com/in/aarthi-ayyakani/
Mobile Number:-
A Cheerful social media marketing consultant with excellent communication skills who believes in
driving traffic organically to the social media pages with the key objective of posting relevant posts
to connect with the potential prospects. Has the ability to design, run, monitor and optimize the paid
online ad campaigns to generate leads, create brand awareness and reaching wider audience.
Possess 4+ Years of Experience in social media marketing, passion to do Graphic Design and
creating Videos.
Proactive, Self-Motivated & Hard working.
Enjoys working on her own as well as with a team. Always self-motivated and have an undying
passion to learn new skills.
Have been offering freelance services thru Upwork and her Upwork profile is available @
https://bit.ly/2Q5P4ol
Education
Alliance Business School — EPGDM, Bangalore
Bharathiar University – MCA, Coimbatore
January, 2015 – May, 2016
August 1998 – May 2001
Madurai Kamaraj University – B.Sc – Chemistry , Palani
June 1995 - May 1998
Skills & Abilities
Design, frame digital Marketing strategy that’s suitable for the client business.
Design images and content for the Social Media handles - FB, LinkedIn, Insta, Twitter.
Plan, Develop, Design and Execute & optimize Paid Ad Campaigns
Making videos using the tools – WeVideo Platform, Filmora.
Editing Images using Canva, Adobe Photoshop, Adobe Illustrator
Can schedule periodic posts using the platform – Later, postfity.
Content Writing for blogs
Experience
October 2020 – till date
www.trialect.com
As digital marketing consultant, taking care of email marketing campaigns and maintaining
Trialect’s handles of trialect, trialectsocial , trialect in Facebook, Instagram, Twitter
respectively.
August 2020 – Nov 2020
www.Healthyweightstrategies.com
As social media manager, have adopted a suitable social media marketing strategy to generate
traffic and then convert them into sales. Maintained their handles HealthyWeightstrategies ,
waytohealthnow in Facebook & Instagram respectively.
August 2020 – December 2020
Art of Freelancing by Hamid Tariq
As social media marketing consultant, analyze the art of freelancing Fb Page ads manager
data and formulate feasible cost-effective marketing strategies to reach wider audience.
July 2020 – Aug 2020
Thevedicmaths.com
As content writer, wrote articles about Vedic maths for their newsletters. The articles are
available at Content writing portfolio
April 2020 – July 2020
Workfoster, Chennai
As content writer, wrote management related assignments, Ph.D thesis. The articles written
are available at content writing portfolio
December 2019 – August 2020
Meshira, Chennai
As Social Media Consultant,
Manage Facebook Ads
Develop, Design Paid Ads Strategy for Meshira.
Implement the strategy and optimize it for maximum Conversions
Generate Leads
Customer Engagement
April-2018 - August 2019
DTrac (now known as Jeevitam), New Delhi
As Digital Marketing Consultant,
Generate leads for their recruitment platform.
Maintain their Social Media handles in Facebook, LinkedIn
Uploading their workshop videos onto their channel
Plan a strategy, develop, design and execute their paid ad campaigns in
Facebook
December 2017 – March 2018
The Truth School of Innovation & Story Telling, New Delhi.
As Video Editor, created videos using the Filmora, video editor.
August 2017 – December 2017
Oneiroi Consulting Services, Kentucky, US
As Business Development Executive, available opportunities for Software development
projects with Kentucky Government and identifying its scope for business.
June,2017 – August 2017
Pincon International, New Delhi
As Social Media Intern - Responsible for the handling the social media promotions for the
e-commerce start up Pincon International, New Delhi
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January,2016 – April 2016
Sifertech, Bangalore
As Social Media Intern - A project titled ‘Mobile App Marketing - strategic study’ was done
on the mobile Apps owned by the Sifertech.
Personal Information
Address
4106, Appaswamy Mapleton Apartments,
Velachery – Tambaram Main Road,
Pallikaranai, Narayanapuram, Chennai – 100
DOB
Marital Status
-
Married
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