- Reply rate:
- -
- Availability:
- Hourly ($/hour)
- Age:
- 26 years old
- Location:
- Nairobi, Nairobi, Kenya
- Experience:
- 1 year
WILLIAM JOHN
CAREER OBJECTIVE
Detail-oriented Email Marketing professional with proven experience in designing, staging, and
optimizing email campaigns using Klaviyo and Figma. I am passionate about precision, brand
consistency, and data-driven improvement. My goal is to contribute to Italic’s mission of
redefining luxury through excellence in execution and teamwork while growing within a
high-performance environment that values reliability, collaboration, and creativity.
KEY SKILLS
● Email Campaign Setup & QA (Klaviyo, SendGrid)
● HTML Email Formatting & Layout Optimization
● Copywriting & Content Proofing
● Email Design & Figma Templates
● Segmentation, Scheduling & Audience Targeting
● A/B Testing & Campaign Analytics (CTR, Open Rates)
● Attention to Detail & Deadline Management
● Strong Communication & Remote Collaboration
CERTIFICATIONS
● HubSpot Email Marketing Certification – HubSpot Academy
● Online Course in Copywriting – Travel Moran
RELEVANT EXPERIENCE
Email Marketing & Ad Copywriter (Freelance)
Remote | Jan 2024 – Present
● Staged and optimized marketing emails in Klaviyo based on provided copy, images, and
links.
● Ensured correct formatting, responsive layout, and QA before campaign deployment.
● Designed and edited templates using Figma and basic HTML for responsive
compatibility.
● Conducted A/B testing on subject lines and creative content to boost engagement.
● Analyzed campaign performance metrics (CTR, open rates) and implemented
improvements.
AI Consultant/Trainer – Scale AI
Remote | Feb 2023 – June 2024
● Reviewed and refined AI-generated marketing content for tone, accuracy, and alignment
with brand standards.
● Enhanced understanding of digital marketing automation and email communication
flows.
● Maintained consistent delivery and accuracy under tight deadlines.
Transcriptioner – Rev Inc
Remote | Nov 2021 – Oct 2022
● Strengthened attention to linguistic detail, structure, and accuracy in written
communication.
● Developed reliability and time management essential for remote work.
EDUCATION
Bachelor of Science in Renewable Energy and Technology
Masinde Muliro University of Science and Technology | 2017 – 2022
Diploma in Project Management
Kenya Institute of Management | 2017 – 2018
ADDITIONAL INFORMATION
● Strong attention to design consistency and formatting precision.
● Reliable internet connection and flexible availability for deadlines.
● Eager to grow within a small, high-performance marketing team.
● Referees available upon request.
