Wida Wahyuni

WIDA WAHYUNI Phone: - | Email:-| www.linkedin.com/in/widawahyuni SUMMARY Overall 5+ years of experience in digital media planning and buying. Able to speak in Bahasa Indonesia (native), English (fluent), and French (Intermediate). Skill Highlights:  Search Engine Optimization  Search Engine Marketing  Social Paid Advertising    Website Development Digital Tracking & Measurement Data Analytics PROFESSIONAL EXPERIENCE 1. Performance Manager (Remote) in Shout Agency Australia, June 2019 – March 2020. • Provide market research, account audit, campaign forecast, and user behavior analysis to offer strategic plan and outstanding campaign performance for existing clients. • Responsible to plan, execute, monitor, and create constructive report for over 10 clients at the same time in order to deliver the best digital marketing results. • Assist sales department to create strategic digital marketing plan for potential new clients. 2. Senior Digital Marketing specialist in Lion & Lion Malaysia, November 2017– March 2019 (Kuala Lumpur). Worked with clients across Malaysia, Singapore, Hong Kong, Indonesia, and Taiwan to plan, execute, analyze, and optimize digital campaign across multiple channels with advance tracking to analyze campaign performance, user behavior, and conversion trend. Brand managed: Happy Bunch (MY), Yobick (MY), Indigo Living (HK), Yidan Prize (HK), Virgin Active (SG), Singsaver (SG), La Prairie (TW), etc. 3. Senior Digital Marketing manager in Leverate Service Indonesia, February 2017 – July 2017 (Jakarta). Acted as senior for the campaign team to deliver best performing digital advertising across multiple channels for respective clients from Indonesia, UK, US, and Singapore. Brand managed: Bank Central Asia (ID), Archipelago (ID), JLL Properties (ID, TH, UK), Quandoo (SG), Sennheiser (US, AUS, UK, GE), White Wall (US), Lumas (US), etc. 4. Campaign Specialist for Google AdWords in Teledirect Telecommerce, November 2016 – February 2017 (Kuala Lumpur). Work directly with Google Malaysia to deliver the best campaign consultation for Google Ads users. 5. Marketing Manager in Eikon Technology, January – October 2016 (Surabaya). • Successfully led the marketing team to secure 2nd place in Digital Marketing Challenge, held by Microsoft Indonesia. • Created robust marketing strategies to meet various short term and long term goals • Increased website traffic on average by 45% per month through SEO, landing page optimization projects, social media management, content marketing, and customer loyalty programs. 6. Digital Marketing Consultant in Island Media Management, April 2015 – January 2016 (Bali). • Supervised and facilitated digital marketing training for the marketing team and international student interns. • Managed Social Media Marketing, Search Engine Optimization (SEO), and Online Advertising (PPC) projects for various clients. EDUCATION Bachelor of Arts, Faculty of Social Science, Gadjah Mada University, Indonesia,- AWARDS International level  1st breaking team & semifinalist, ESL Category, World University Debating Championship (WUDC) 2015.  3rd best speaker, EFL Category, WUDC 2015.  Indonesian delegate for 6th Global Forum United Nation Alliance of Civilization (UNAOC) 2014.  Grand finalist Asian British Parliamentary (ABP), EFL Category, 2012.  20 best speaker in Intervarsity Debating Championship by Organization of Islamic Conference (OIC), 2012. National level  Runner up in Digital Marketing Challenge, held by Microsoft Indonesia, 2016.  Grand finalist National University Debating Championship, 2014.  Awardee of XL Future Leaders program by PT. XL Axiata Tbk, 2013 – 2015.  Runner up of Danone Whistlist, an essay competition held by Danone Indonesia, 2013.  Quarterfinalist Indonesia Varsity English Debate (IVED), 2013.  Best speaker in University of Muhammadiyah Yogyakarta Debating Championship, 2013.  Awardee of PPA Scholarchip, 2010 – 2011. TRAINING & CERTIFICATIONS       Google Analytics Academy – Google online course, 2015. Google online course for AdWords, 2015. Training inbound marketing by Hubspot Learning Center, 2016. Social media management course by Hootsuite online course, 2016. Digital Marketing Workshop by Microsoft Indonesia, 2016. Facebook Blueprint Training,-. VOLUNTEER AND ORGANIZATION EXPERIENCE       Secretary of International Leaders festival, Yogyakarta, 2014. Vice president of English Debate Society, Gadjah Mada University, 2013. Head of French Student Club, Gadjah Mada University, 2012. Coordinator of public library for the victims of volcano eruption in Mount Merapi, Yogyakarta, 2012. Member of Strategic Discourse Department, Student Executive Board, Gadjah Mada University, 2011. Head of English Conversation Club, Vocational High School 1 Malang,-.