Whitney Wanjiku Kibanga

Whitney Wanjiku - Nairobi, Kenya Virtual Assistant EDUCATION ALX AICE 2024 ALX - SUMMARY Professional marketing manager with 3 years of experience in digital marketing, specializing in virtual assistance and social media management. Skilled in managing administrative tasks, email management, data entry, Marketing, Digital Fusion CRM and lead generation. Proficient in developing successful advertising 2022 Social media marketing campaigns, with expertise in Meta Ads and Google Ads. Bachelor of Science, College WORK HISTORY 2018 Social Media Executive Culinary arts 2023 - 2024 CNBEAVER CLUB, Remote SKILLS ● Achieved daily production by creating, editing and publishing engaging videos of each platform, TikTok, Twitter & Instagram. ● Search Engine optimization ● Graphic Design ● CRM ● Cold calling & Lead generation ● Copywriting/ Hashtag research Social Media Executive ● Data entry & analysis 2022 -2023 ● Customer Support ● Real Estate ● Market research/ B2B ● Executed platform management which included scheduling posts, responding to comments. ● Developed a content strategy that aligns with the brand goals, Including content calendars and staying up to date with trends. Luxbabyke & Backtoschoolke, Remote ● Executed caption and hashtag strategy resulting in 20% growth in organic reach across platforms. ● Increased engagement rates by 30% through strategic content development ● Planned and implemented content proofreading also editing ensuring high- quality content. Graphic Designer 2021 - 2022 Socially Dorothy, Remote ● Developed visual concepts for various marketing materials, including digital and print media. ● Executed a wide range of design projects adhering brandlines . ● Achieved efficient workflow by effectively communicating with the team.