WASIF AHMED-|www.linkedin.com/in/wasifahmed1
SALES & MARKETING PROFESSIONAL
NEW BUSINESS DEVELOPMENT
ACCOUNT MANAGEMENT
CUSTOMER SERVICE
BUILDING CUSTOMER RELATIONSHIPS
PROBLEM SOLVING SKILLS
NEGOTIATION
TEAM MANAGEMENT
SALES OPERATIONS
BUSINESS PLANNING
PROFESSIONAL ACHIEVEMENTS
At Pakistan Telecommunication Company Limited – Etisalat
ICT Hardware/Cloud/Co-location: Won Govt. of Sindh tax collection Hardware/ Cloud & DR co-location –
Revenue impact PKR 234 M
Strategic Connectivity & ICT Hardware: Won key CPEC Power project – Revenue impact PKR 183 M.
ICT Hardware Solution: Won key FSI player Production and DR – Revenue impact PKR 109 M.
Strategic Co-location opportunity: Won key FSI player Production site – Revenue impact PKR 39 M.
Strategic Cloud opportunity: Won key FMCG account – Revenue impact PKR 36 M.
Strategic Cloud opportunity: Won key Payment Gateway account – Revenue impact PKR 50 M.
Strategic Connectivity & Co-location opportunity: Won leading FSI account – Revenue impact PKR 25 M.
Expanded reach into key segments: Won high revenue/profile customers in the Government, Energy, FSI, FMCG,
Services & Manufacturing segments.
Increased business volume on existing customers approx. by 115% since 2015 i.e. State Bank of Pakistan, Excise
& Taxation, Faysal Bank, 1LINK (Pvt.) Ltd., Foree Pay, Standard Chartered Bank, Habib Metro Bank, IGI
Financials, CZEC, HUBCO, Pakistan International Airline etc.
At Safety Solutions (Pvt.) Ltd. – Midas Safety
Reactivated 23% accounts which had been dead for as long as 2 years, to above satisfactory level.
Increased business volumes of existing customers more than 200% since June, 2011. Prominent Customers include
International Power, Pakistan Petroleum, K-Electric, Attock Cement, Tapal Energy, Pfizer, Syngenta, KICT etc.
Expanded & Retain customer base by inducting new accounts. Prominent Customers include Amreli Steels,
Dawlance (Pvt.) Ltd, Colgate Palmolive, Mondelez Intl, Atlas Group, Agri Autos, DP World, Novartis.
At Tyco Fire & Security Pakistan (Pvt.) Ltd.
Achieved 124% sales target in FY09-10.
Achieved more than PKR 30.0 Million sales since February,2009
Prominent Customers include Abbas Steel Group, The City School, Dawlance (Pvt.) Ltd., Fauji Fertilizer,
International Power, BYCO Petroleum, BHP Billiton, Glaxo SmithKline etc.
Worked as a Global Account Manager for Pakistan. Managing customers like P&G, Visa, Tetrapak etc.
PROFESSIONAL EXPERIENCE – ROLES & RESPONSIBILITIES
Senior Manager – Corporate Sales, From Sept 2018 - Present
Pakistan Telecommunication Company Ltd. – Etisalat
Manage, Coach and lead a team of Account Managers to achieve monthly/quarterly and annual sales and
revenue targets.
Build strong and healthy sales pipeline and revenue funnel of his/her team to forecast monthly and quarterly
numbers.
Support KAMs and KAEs in closing sales deals that require senior level intervention
Relationship Management to aid KAMs and KAEs rapport with customers.
Handle internal and external escalations in a timely and professional manner to retain customers and ensure
satisfaction.
Promote/Market new products such as IaaS, VDC, Data Center Hosting, ICT Solutions and Cyber-Threat
Intelligence to existing and new customers through respective KAMs and KAEs.
Develop Sales Channels and Marketing opportunities to increase reach and awareness of PTCL Corporate
Products and services.
Assist General Manager Corporate Sales in internal cross-functional tasks and reporting.
Monitor, evaluate and appraise team performance periodically to ensure objectives are met as expected by
higher management.
Key Account Manager, From Sep 2015 to Aug 2018
Pakistan Telecommunication Company Ltd. – Etisalat
Identification and addressing the unique requirements of the key segment industries
to ensure that their satisfaction levels are met in order to increase revenue and profits.
Identify large sales (business opportunity) in potential and successfully conclude deals.
Reviews the application and customer requirement, ascertains the correctness of the data and compliance
with necessary formalities and understands the customer needs.
Resourcefully manage Service provisioning and after sales activities through extensive follow-ups with crossfunctional teams nationwide
Liaison between the Corporate Customers and the Technical team to ensure the client's needs and goals are
being met on every project.
Address customer issues related to Billing and Quality of Service with immediate resolution.
Generate repeat business through successful client follow-up and up-selling initiatives.
Building relationships with existing corporate customers to maximize more opportunities.
Area Sales Manager, From June 2011 to August 2015
Safety Solutions Pvt. Ltd. (an alliance partner of MIDAS Safety, Canada)
Assistant Manager Sales - ACVS & EAS, From February 2009 to March 2011
Tyco Fire & Security Pakistan Pvt. Ltd
Sales Officer, From September 2007 to February 2009
Dawlance Pvt. Ltd. (Largest Manufacturers of Home Appliances in Pakistan)
Retail Outlet Manager, From August, 2006 to September, 2007
Mobile Zone Pvt. Ltd.
ACADEMIC QUALIFICATIONS
DEGREE/QUALIFICATION
INSTITUTION
PASSING YEAR
MBA – Marketing
B.Sc. – Bachelor in Science (Physics)
H.Sc. – Intermediate in Pre-Engineering
S.Sc. – Matriculation in Science
Institute of Business Administration, Karachi.
University of Karachi.
Govt. Degree College, Gulshan-e-Iqbal.
Habib Public School, Karachi.
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PROFESSIONAL TRAININGS
TRAINING
CONDUCTED BY
The 7 Habits of Highly Effective People
Stepping Up Our Service Culture
Enterprise Selling Skills
Business Acumen & Service Mindset
Taking Ownership & Speedy Execution
OHSAS 18001: Lead Auditor Course
OHSE Training
Sales / Product Training
Sales Force Software Training
Model Sales Call
Sales Training / Techniques
Customer Relationship Building
Franklin Covey, Pakistan
Mr.Ron Kaufman
Mr. Furqan Qureshi @ PTC, Karachi.
PTC, Karachi.
PTC, Karachi.
SGS - Pakistani
3M Training Centre, Karachi.
Midas Safety (Pvt) Ltd.
Tyco Fire & Security Pakistan (Pvt.) Ltd.
Tyco Fire & Security Pakistan (Pvt.) Ltd.
Dawlance from Retail Head – Mathew Morgan
Mobile Zone (Pvt.) Ltd.