CURRICULUM VITAE
Personal details
Surname
Wallace
First names
Wanita Tanya
Date of birth
11 February 1973
Age
44
Cell number
-
Email
-
Languages
English
Afrikaans
Marital status
Married
Dependants
One
Driver’s licence
Yes
Own transport
Yes
Education
High school
Year
Highest standard
Florida Park High School
1990
Matric
Sub Editing - The Institute for Advancement of Journalism
Copywriting – SA Writers’ College
Digital Marketing – Red & Yellow School of Marketing, certified by the
University of Stellenbosch
Current - I have been accepted for a Postgraduate Diploma in Journalism
through the London School of Journalism
Work experience
2001 to 2003 – Sectional Trust: Portfolio Manager
I was employed at Sectional Trust as a Portfolio Manager to manage a
portfolio of sectional title complexes, which included daily admin tasks,
liaising with owners/tenants, planning AGMs & minute taking.
2003 to mid-2006 – Republican News Agency (Key Account Manager &
Promotions Manager)
I was employed as the Key Account Manager for C N A. My job
description was as follows:
1. Managing the sales of all magazine titles.
2. Presenting new titles for possible listing.
3. Newsstand promotions.
And then as Promotions Manager within the marketing department at
Republican News Agency (RNA) to manage/co-ordinate all in store/news
stand promotions:
1. Liaising with C N A, Exclusive Books and other retailers to obtain
necessary promotional space.
2. Obtaining artwork from publishers.
3. Arranging for printing of point of sale.
4. Distributing point of sale to RNA’s branches.
5. Ensuring that field merchandisers were briefed accordingly.
6. Reporting back to the respective publisher with detailed sales
figures and photographs of promotion.
Mid-2006 to 2008 – 3S Media (Distribution Manager & Sub Editor)
During 2006 I was employed by 3S Media as Distribution/Circulation
Manager and thereafter as Sub Editor.
Mid-2008 to 2009 – Accounts Executive (RNA)
During 2008 I was employed by RNA as an Accounts Executive to manage
the distribution/circulation of a number of international magazine titles
for distribution houses in the UK, namely, Marketforce, Comag &
Seymour, which included the following:
1. Setting up marketing and promotions strategies for various magazine
titles, namely, ELLE UK, Vanity Fair, Glamour UK, 25 Beautiful
Homes, Homes & Gardens, among others.
2. Compiling monthly marketing reports.
3. Ensuring that the promotional/marketing budget was adhered to.
4. Identifying new distribution outlets.
5. Writing a monthly newsletter.
September 2009 to August 2014 – Circulations Supervisor (Now
Media)
I was employed by Now Media as Circulations Supervisor to manage all
aspects of the Circulations /Distribution Department. My job entailed the
following:
Responsible for writing promotional mailers for digital subscription
campaigns. Monitoring the pMailer database to ensure data is up to date,
as well as providing management with statistics.
1
2
The speedy, cost-effective distribution of publications (from collating
of the publication to the reader’s hand).
Responsible for preparation of distribution for weeklies and monthlies:
a)
b)
c)
d)
3
4
5
6
7
Preparing and issuing of labels, envelopes, inserts, instructions to
mailing houses efficiently and effectively;
Collection and delivery of above to and from mailing houses and
courier services;
Resolve any problems that may arise from mailing houses / courier
services regarding distribution;
Maintain accurate reports for ABC auditing purposes.
Responsible for managing the distribution of online/electronic/digital
publications.
The building and maintenance of the database to a high standard of
accuracy, according to criteria stipulated.
Increase the number of paid-up subscribers.
Maintenance of records according to the format prescribed by the
Audit Bureau of Circulations and preparing the information required for
quarterly audits as well as annual audits.
Maintenance of stipulated records and provision of regular and ad hoc
reports deemed necessary for the efficient, profitable running of the
department and the publications.
8
Maintenance of up-to-date supplier accounts as required.
9
Ensure overall efficiency and productivity.
10
11
12
Responsible for resolving and responding to circulation queries received
via fax, email and telephone within 24 hours.
Responsible for resolving returned mail effectively and efficiently.
Responsible for subscription reminders to free readers, which
includes researching lists, cross check against existing database,
accurately load new readers and send reminders and introductory
letters via email, fax and post.
13
14
Responsible for electronic database and distribution, which includes
activating new digital subscriptions, maintaining accuracy and updates
of electronic distribution list, produce and maintain activity reports
for ABC auditing purposes.
Assist in updating and maintaining the circulation database accurately
and thoroughly:
a)
b)
c)
15
Maintain circulation database by following up on lapsed subscribers
and lapsed free readers.
Responsible for following up on outstanding queries from readers
when required.
Responsible for department finances:
a)
b)
c)
16
Update circulation database (both print and electronic)
Processing payment requests from suppliers;
Processing payment requests / queries from customers;
Manage departmental stock levels of stationary (envelopes, storage
boxes, labels) by managing quantities and placing orders regularly
and timeously.
Responsible for providing internal management with the following
monthly reports:
a) New & cancelled subscriptions
b) Renewal statistics
c) Industry breakdowns.
September 2014 to Aug 2015 – Panorama Media Corp
Circulations executive
Manage all aspects of the circulation and marketing of 11 consumer titles.
September 2015 to May 2016 - RNA
Product Manager – Local publications (Contract basis)
Managing New Media’s (WW Taste, Visi and others) and Highbury Safika’s
titles (including SA Rugby, SA Cricket and others):
1. Forecasting and analysing of publications to ensure allocations to retail
is done accurately according to print orders provided.
2. Managing census reports on a weekly basis and analysing sales.
3. Arrange in store promotions to increase visibility.
4. Various other reports on a monthly basis, which includes ABC reporting.
5. Manage unsold copies to ensure there is no wastage.
6. Various other admin tasks.
September 2016 to date
Editor - BusinessBrief magazine
I am responsible for the publishing of a bi-monthly management education
magazine. My job entails the following:
1.
2.
3.
4.
5.
6.
Gathering/sourcing articles from contributors for various sections.
Sub-editing, editing and collating the magazine.
Overseeing the magazine throughout the production process.
Writing features for every issue on various topics.
Uploading daily articles on the website.
Various other editorial tasks.
General
I have over 14 years experience in the publishing industry, from
distribution to marketing & advertising, production and editing.