A Copywriter is a professional who writes clear, concise copy for ads and marketing materials. They work closely alongside web and graphic designers to ensure their message is clear, whether in an email inbox or a website landing page.
If you focus on writing web copy, then you can say, “I write web copy for businesses looking to attract more clients.” Then, once you have more experience, you can add the results, “A recent client doubled their sales once I rewrote their content.
A copywriter creates clear, compelling copy to sell products and/or educate and engage consumers, flexing persuasive writing muscle on websites, blog posts, product descriptions, email blasts, banner advertising, newsletters, white papers, PSAs, social media platforms, including Twitter and Instagram, and other ...