Vilevo

Contacts : —— Linkedin : linkedin.com/in/psymenouh Email :-Portfolio : behance.net/scedy Phone : (240)- —— Available for remote work Vilevo Symenouh Senior Graphic Designer A company with purpose feels human. As a designer, my aim is to help companies let that humanity shine out to deeply connect with their audience. 1. CAREER PROFILE SUMMARY Near 10 years of experience and mindset in advertising agencies : started at the very bottom of the ladder as a mere graphic designer to become an in-house creative director. The more you focus on what makes you happy, the more it drives you towards fulfilment. Since the beginning of my career in graphic design, I’ve been lucky enough to seize one-in-a-lifetime opportunities to learn, teach, coach and help growing people and companies I worked for. The moment you stop learning, you start declining. The story of an IT guy who became a designer. CREATIVE LEAD WITH STRONG BACKGROUND Strategic, creative and analytical thinker. Transformed and successfully launched established brands in advertising agencies across 4 countries : Ivory Coast, Cameroon, Togo, Burkina Faso. I can make your business thrive as well. CORE CREATIVE SKILLS INCLUDE BRAND IDENTITY DESIGN EDITORIAL DESIGN • • BRAND / REBRANDING STRATEGY POLITICAL VISUAL IDENTITIES • • ADVERTISING CAMPAIGNS CREATIVE STRATEGY • PACKAGING DESIGN EXPERIENCED AND VERSATILE VISUAL DESIGNER with a demonstrated ability to work independently and as part of a team. Ability to work through every step of a creative process in a result-driven and fast-paced environment while providing efficient creative solutions through sophisticated aesthetics and compelling storytelling. 2. CAREER HIGHLIGHTS AND ACHIEVEMENTS • REBRANDING AOS AFRICA — Ivory Coast. Transformed AOS AFRICA positioning stand through a full agency rebrand. The agency is present in Ivory Coast, Burkina Faso and Togo and resulted from a full restructuration and purpose reframing of FCB INTUITION. • LAUNCHING YOOMEE MOBILE — Cameroon. Spearheaded the successful launching campaign of Yoomee Mobile, a cameroonian telecom provider. Prepared, defined, articulated and executed the look and feel of advertising and marketing campaign going from the brand identity to the showrooms setups. • SUCCESSFUL PRESIDENTIAL CAMPAIGN — Burkina Faso. Orchestrated the victorious presidential election of Roch Marc-Christian Kaboré, the President currently in power in Burkina Faso by overseeing the creative team with the design, the articulation and the execution of the candidate visual identity and architecture of the campaign. 2/3 Vilevo Symenouh — Senior Graphic Designer, (240)- 3. WORK EXPERIENCE —————— SENIOR ART DIRECTOR SELF-EMPLOYED — 10/2019 to Present — Maryland, USA. Design is a formal response to a strategic and business question. I enable companies and individuals strengthen their brand equity through building relevant, strong and structured visual identities that help them locking their consumers' perception in the most striking way. ————————— CREATIVE DIRECTOR AOS AFRICA — 01/2017 to 06/2019 — Abidjan, Ivory Coast. Advertising and marketing agency — Formerly FCB INTUITION. • Team — 3 to 5 people. • Key roles — Team supervisor, Creative and graphic design supervisor, Brand designer, Brand keeper. • Key achievements — Achieved the repositioning of AOS AFRICA by successfully heading the integral rebranding of the agency. AOS AFRICA is the brand new marketing and advertising agency resulting from a purpose retargeting of FCB INTUITION. — Successfully charted in Cameroon the launch of YOOMEE MOBILE, the first native-led telecom provider company, including the brand design and key visuals. — Successfully designed the rebranding of VASES D’HONNEUR, a worldwide renowned evangelic church ministry aimed to spread the Gospel. All of this with the talented creative team I was overseeing. ————————— ART DIRECTOR FCB INTUITION — 11/2012 to 12/2016 — Abidjan, Ivory Coast. A FCB Worldwide affiliate advertising and marketing agency. • Team — 4 to 6 people. • Key roles — Creative and graphic design lead, Team supervisor. • Key achievements — Successfully delivered the launching of ADVANS in Ivory Coast, a leading international microfinance group. — Influenced the political winning campaign of the current Burkina Faso president, H.E. Roch Kabore become President, by designing and articulating his candidacy visual identity. — Successfully redesigned the packaging of the YOPLAIT, a yoghurt brand. All of this with the talented creative team I was overseeing. ————————— JUNIOR ART DIRECTOR VOODOO GROUP — 04/2012 to 07/2012 — Douala, Cameroon. Advertising and marketing agency. Backup mission of 3 months as junior art director. Generating and executing ideas in support to the creative team. • Key roles — Creative backup and visual execution of advertising concepts. • Key achievements — Ideas execution ideas from visual standpoint. — Learned technical proficiency. ————————— GRAPHIC DESIGNER 100% FREE — 01/2011 to 03/2012 — Abidjan, Ivory Coast. Advertising and marketing agency. Under the supervision of the studio art director, my mission was to seamlessly execute projects through key visuals creation. • Key roles — Visual execution of advertising concepts. ————————— GRAPHIC DESIGNER MEDIACOM — 01/2007 to 11/2010 — Abidjan, Ivory Coast. Marketing and event agency. Under the supervision of the studio art director, my mission was to seamlessly execute projects through key visuals creation. • Key roles — Visual execution of advertising concepts. ————————— BOARD MEMBERSHIP AOS AFRICA — Abidjan, Ivory Coast – 2017 to 2019. Advertising and marketing agency. In collaboration with the board members, our main objective was to define the strategic goals of the firm within a stressful competitive environment. ————————— 3/3 Vilevo Symenouh — Senior Graphic Designer, (240)- 4. EDUCATION HISTORY —————— COMPUTER SCIENCE ENGINEERING DIPLOMA School : Agitel-Formation, Higher Institute of New Technologies of Information and Communication. 10/2003 to 06/2006 — Abidjan, Ivory Coast. Major — Software Engineering. ————————— ADVANCED VOCATIONAL TRAINING CERTIFICATE School : Agitel-Formation, Higher Institute of New Technologies of Information and Communication. 10/2000 to 06/2002 — Abidjan, Ivory Coast. Major — Information Technology. ————————— PERSONALITY TRAITS AND TECHNICAL PROFICIENCY • SOFT SKILLS : Deep listening skills — Strong communication / Presentation skills — Highly collaborative, Flexible and Self-motivated — Organizational skills — Interpersonal skills — Problem-solving skills — Book-addict — Detail-oriented and copywriter while conceptual-thinking — Ability to self-manage, multi-task on projects and teamwork — Professionalism. • GRAPHIC DESIGN AND TECHNICAL SKILLS : Photo editing — Brand identity — Editorial design. • TOOLS : Extensive knowledge of Adobe Suite — Photoshop — Illustrator — InDesign — Acrobat — XD — Creative Cloud. • ENVIRONMENTS : Mac / Windows. • MICROSOFT OFFICE TOOLS : Proficiency in Word — Powerpoint. • LANGUAGES : English — French. 5. ABOUT ME... AND YOU —————— Design is a formal response to a strategic and business question. We perceive up to 80% of all impressions by means of our sight. My passion for design enable me to manage and maintain brand essence across various mediums and produce high-quality creative work that is customer-effective. That way, I help companies and individuals strengthen their brand equity by building strong and structured brand identities as well as impactful advertising visuals facilitating them to lock in consumers' perception in the most striking and sustainable way. During those years, I nurtured a broad skillset and high sense of organization, as well as project planning skills that enabled me to perform a wide range of assignments going from printed and digital marketing materials, ads for publications, proposals, facility graphics, presentations, signage, posters, newsletters, social networking, collateral materials and logo design or corporate identity. Moreover, having been involved in international projects accross 4 countries have enhanced my ability to conceive and implement concepts, guidelines and strategies in various creative projects and oversee them to completion. On my learning path, I had the opportunity to develop a forward-thinking mindset that’s currently helping me manage team and client communications. While overseeing teams, I can easily meet aggressive deadlines and manage multiple assignments while changing priorities (if needed) or deal with alternative solutions on-the-fly. Responding positively to design critique helps smoothen that whole back-and-forth process and communication. I also have a detailed understanding of the print production process. My relevant experience helped me direct and motivate graphic designers, photographers, videographers, social media teams etc. and enable them to use their talents effectively within a defined creative direction. Meanwhile, my detail-oriented vision enables me to write and design unique and well-crafted copy that meet clients’ needs. All of this while coordinating designs with agencies and internal marketing team. You can check on my body of work : it shows a varied design experience with relevant examples that demonstrate strong understanding in projects going from brand identity and development to advertising materials as well as a strong knowledge of design principles in general, especially typography and page layout. While growing and thickening my expertise in the latest agency I worked for recently, I was able to support the company business development efforts by integrating the Board : this one-in-a-lifetime opportunity enabled me provide strategic solutions as a Brand Designer / Brand Keeper. To make a long story short, this is the ready-to-be-rolled-out package experience I can instantly offer to you in order to help you achieve your vision. Thank you.