Vikas Singh

VIKAS SINGH Email:- Result-oriented professional targeting challenging assignments in the field of Digital Marketing, Social Media Marketing, SEO, PPC, Influencer Marketing, Branding, ORM & Analytics with an organization of high repute. Mob: - PROFILE SUMMARY ▶ ▶ SOFT SKILLS ▶ ▶ ▶ ▶ ▶ ▶ CORE COMPETENCIES Digital Marketing Specialist SMM, SEO & PPC Branding Strategy ▶ A focused and achievement-driven professional with over 9 years of experience in managing multi-faceted operations in Digital Marketing, SEO, PPC, Branding, Content optimization, ROI, Analytics & reporting. Wealth of expertise entails Social Media Marketing, SEO, PPC, Branding & ROI. Overall Content Management including Content Creation, Blog handling, PR and Article Promotion/Branding. Expert at Social media engagement, SEO, Branding, Email marketing, PPC, Creating content, Managing Google & Meta Ad campaigns, Blogs, Articles, PR etc. Worked with a couple of Digital agencies in the USA and Canada. Currently working as a full-time Digital marketing freelancer; wherein managing all Digital marketing & SEO projects. Proficient in several website programming languages - PHP, HTML, CSS, JavaScript, JQuery, MYSQL etc. and CMS like WordPress, Shopify, Wix, Squarespace etc. Performed a variety of SEO tasks including: Keyword research, Content development, Website optimizations, Brand management, Competitor analysis and Inbound link building etc. Developed and managed overall web presence, including Facebook, Instagram, Twitter, LinkedIn, Tiktok and other social media business accounts. Researched, analyzed and monitored market trends and research to drive the right content to the right audience, recognizing key demographics and timeliness of posts. Grown and optimized paid search and external marketing campaigns through on-going testing of keywords, Ad copy, landing page recommendations, Bid strategies, Ad extensions, Geo-targeting, etc. Familiarity with Canva, Adobe Creative suite (particularly Photoshop). Tools Efficiency – SEMRush, Hootsuite, Ahrefs, Canva, Buffer, Mailchimp, Zoho, Hubspot. Familiarity in using asset management tools like G-drive, OneDrive and Dropbox. ▶ Comfortable with project management tools like Trello, Jira, Slack etc. Excellent writing, editing, copy editing, and organizational skills. CAREER TIMELINE Independent Freelancer Client Engagement (Social Media) Webzian Digital Services Email Marketing Campaigns Samyotech Software Solutions Consagous Technologies Online Reputation Management Rave Digital Blogs, PR, Articles, Videos & Graphics Webdunia DIPL Paid campaign setup & Management SEIPL ACHIEVEMENTS PERSONAL DETAILS ▶ Gender: Male ▶ Language: English and Hindi ▶ Location: INDIA ▶ Have great working experience in Real Estate, Education (Online Tutoring), Social Networking, Dating, Fashion, Health & Beauty, Fintech, Fan Engagement, NFT gaming, On-demand services, Pet care, NGO etc. domains. ▶ Developed social media strategy to increase the engagement of the company websites & lead generation. ▶ Worked as an all-rounder for managing complete marketing calendar, conceptualizing & execution. ▶ Spearheaded many campaigns for the company’s new offers. ▶ Increased user and social media engagement by creating campaigns, designing contest & many more. ▶ Managed social media accounts and complete marketing campaigns for many MNCs and e-commerce giants successfully. ▶ Optimized SEO score and online presence to increase “Sales” for many clients.