IPALIBO
ASEMEBO
JUNIOR MARKETING MANAGER
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CAREER OBJECTIVE
Detail-oriented marketing professional with 4+ years of experience in online
marketing, branding, and business strategy across media, automobile,
manufacturing, and retail industries. Skilled in creative thinking, communication,
and implementing multi-pronged digital strategies that increase revenue and
drive brand growth.
-linkedin.com/in/ipalibo-aseme
PROFESSIONAL EXPERIENCE
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EDUCATION
July 2015
Igbinedion University, Okada
Bachelor of Science Economics
February 2021–Present
Junior Marketing Manager
Adnova PTY LTD, Mpumalanga, Mbombela
● Developed social media marketing plans to reach target segments.
● Coordinated marketing activities and policies to promote products and
services.
● Initiated market research studies to analyse findings.
RELEVANT SKILLS
● Led marketing and lead generation efforts to help position the
company in the market.
Facebook Ads Manager
● Executed digital marketing strategies to drive brand awareness.
Facebook Advertising
Instagram Advertising
CRM
Canva
Split-Testing
Campaign Performance Tracking
Lead Generation Campaigns
Content Writing
Microsoft Office
Slack
January 2020–Present
Content Writer
The VoIP Guru, New York, NY
● Wrote original short- and long-form content that maintained brand
consistency across channels.
● Drove consistent messaging and tone across various deliverables,
fostering a cohesive voice for the brand.
● Edited and fact-checked content using industry best practices.
● Adhered to diverse tone and style specifications in alignment with
project requirements.
● Edited and formatted content to prepare and submit for publication.
Social Media Management
WordPress
Administrative Support
Teamwork
Attention to detail
Time Management
September 2020–November 2021
Social Media Manager
DFME LLC, Los Angeles, CA
●
Built and ran social media campaigns, aligning with corporate brand
strategy.
●
Empathy
Wrote and edited engaging articles and blog posts.
●
Owned multiple KPIs for social media strategy, driving results toward
Marketing Strategy Development
●
Presented recommendations to senior leadership via meetings and
Communication
Adaptability
proposals.
●
Planned and executed social media vision, driving brand discovery and
customer engagement.
February 2020–March 2021
Social Media Manager
Hooktin, Austin, TX
●
Researched social media trends and monitored competitor activity,
evolving highly relevant social content.
●
Collaborated with department members to build brand consistency in
social media messages.
●
Planned and executed social media vision, driving brand discovery and
customer engagement.
●
Maintained social media calendar, supporting brand identity while
tapping into seasonal moments and appropriate trends.
●
Implemented testing and experimentation, expanding presence across
growing social media