VICKI THOMAS
-26 Tamarack Place, Ottawa, ON K2J 4R4 -
@vickitopcrosser
I am a writer. I am an editor. I am a researcher. I am online and engaged. I have the skills and
experience to write compelling content for you. I have the knowledge and understanding required
to put the “social” in your social media campaign/profile.
I HAVE
Real experience with professional writing including website content, blog posts, magazine
articles, SEO articles, and marketing collateral:
· For Iversoft Solutions and Vinyl 21 Communications I provided website analysis with
suggestions on how to improve the layout and content of the websites. In addition I wrote
the website content for these companies.
· For a private marketing company, I write and edit website content for their clients.
· For private marketing clients, I write a range of articles focusing on specific SEO terms
and a range of topics.
· For AutoBuying101.com, I wrote professional blog posts on a range of automotive-related
topics.
· For the Disaster Recovery Journal and xMatters Inc., I write professional blog posts on
industry-specific themes.
· Written product reviews, product comparison charts and book reviews for a range of
private clients.
· Created and wrote marketing collateral including product specification sheets, email
newsletters and website copy for KingsBridge Disaster Recovery.
· Freelance writer for Canadian Cycling Magazine - I brainstormed, researched, and wrote
a range of magazine articles and managed the website content generation and
production.
· Freelance writer for Cyclocross Magazine - I wrote a series of first-person articles about
racing cyclocross in Europe.
Proven Social Media expertise managing Twitter, LinkedIn and Facebook accounts for private
clients:
· Created websites and Twitter and Facebook accounts for private clients, managing and
creating a community of followers.
· For Blue Volcano Media I created and managed three social media accounts on Twitter
and Facebook.
EDUCATION
Bachelor of Journalism, Carleton University, April 1994
SKILLS
Proven writing, editing and research skills
Copywriting for the web knowledge and experience
Fully aware of the impact of new media on the news and story generation
Comfortable writing in the technology space
Search Engine Optimization expertise
Media monitoring experience
Social Media expertise
Blog writing and web site content creation
Strong web site development skills including HTML and CSS experience
WordPress web site creation and maintenance
Well-versed in online communities such as Twitter, Facebook, Google+ and Tumblr
Fully comfortable with Microsoft Office, Adobe software, image conversion software
VICKI THOMAS-@vickitopcrosser
EXPERIENCE
Private corporate clients: blog posts, press releases, website content
Private corporate clients: product reviews, price comparison charts, book reviews
Private corporate clients: SEO and keyword focused articles
Private corporate clients: iTunes app store descriptions, Twitter and Facebook posts
Social Media Assistant for Blue Volcano Media: managed and developed three accounts
Canadian Cycling Magazine: freelance writer and web site news manager
Cyclocross Magazine: online and print columnist
Pedal Magazine: online contributor
TeamWork Press: freelance writer
ABOUT ME
I am a writer and editor with the skills and desire to get the job done and to do it well. My
technical writing experience combined with my Bachelor of Journalism give me an excellent
foundation to be a writer who asks hard questions, analyzes problems from all angles, and is not
afraid to speak up.
I have the skills to generate the content you need – whether this is website content, marketing
collateral, online community building, magazine and other print content, blog posts, product
reviews – really if it needs to be written or edited – I’m it.
