Verona Piet

With over six years as a Paid and Social Media Specialist, I excel in data-driven decisions and emotionally intelligent content creation across B2B, B2C, and Non-profit sectors. My strength lies in analysing performance metrics to drive ROI and crafting content that resonates with audiences.

I've led impactful cross-platform campaigns in education, tech, retail, and lifestyle, including Feenix’s #WereItTheLast, HTC’s viral TikTok takeover, and Shoprite’s Championship Boerewors Anthem. A notable project is the FIFA World Cup Campaign with VISA, where I executed a national engagement strategy through paid media.

I foster authentic communities, as seen in projects like the Daycation Lifestyle Experience and Moja Love’s viewer engagement. Whether it's lead generation, influencer strategy, or brand visibility, I combine analytical precision with human-centered storytelling to build successful campaigns and lasting communities.