Vedran Leder

Paid Advertising specialist that focuses on performance and using data to get insights on how to reduce CPA and increase ROI.

Currently, I'm working as a PPC specialist in B2B SaaS industry and looking for new opportunities to contribute to your marketing efforts.

My experience and achievements include:

• Google Adwords and Facebook account manager.
• Starting Email marketing campaigns with average ROAS of 131
• Implementing Conversion tracking method without "Thank You" page using GTM which reduced time on campaign optimization by more than 600%
• Implementation and the start of Remarketing Campaigns
• Revenue was increased by 87% in the two month period after taking the job position
• Improving Marketing goals of reaching minimum ROAS of 6.67
• Increasing CTR in search campaigns by 14%
• Improving analytics reporting for better strategies and decision making.
• Constant analysis of campaign performance and optimizing accordingly
• Using platforms: Facebook AdManager, AdWords, Bing, Sklik, ExoClick, Twitter AdManager
• Constantly researching new channels to boost revenue