Valentina Espitia

Valentina Espitia Digital Marketing Specialist Senior B.B.A International Business student, experienced in content creation and editing for marketing purposes, paid media, translation and copywriting. Professional Skills Digital Marketing (Hubspot) Content Marketing (Hubspot) Email Marketing (Hubspot) Google Ads (Skillshop) Translation Paid Media (Meta, Google, Tik Tok and Pinterest) Video Editing Leadership Project Management Copywriting Education Sep 2020 - Apr 2023: B.B.A. International Business 35% scholarship over tuition amount Berkeley College of New York - Online 3.1/4.0 GPA-: Intensive French Alianza Colombo Francesa Basic A1 - C1 Advanced Languages Native Spanish Certified C1 English Certified B2 French German (starting, self-taught) Programs Office Suite and Google Workspace Canva Final Cut Pro X Basic Photoshop and Illustrator Trello, Monday, Clickup, Asana, and Notion Hobbies/interests Reading Music Videogames Makeup Cooking and baking Yoga, Pilates and Meditation Calligraphy Experience Jan-Jun 2017: Freelance Copywriter at freelancer.com Copywriting for blogpost on various topics. -: Marketing Specialist at My IT Channel Consecutive and document translation Marketing strategies development and content creation for positioning cybersecurity products in Latin America Negotiation with overseas providers for the distribution of such products in Latam. Nov 2019 - Jun 2020: Consecutive Medical Interpreter at Teleperformance Colombia Consecutive interpreting in a medical setting in a remote environment, from English to Spanish and vice versa Sep - Dic 2021: Community Manager at El Paso Café Content creation for social media and copywriting Paid media campaigns in Meta to promote the coffee shop and bring more people in. Photography direction Filming/editing Reels Jun 2022 - Actualidad: Paid Media Specialist en Adsmurai Colombia Creating, optimizing and reporting Paid Media campaigns for Google, Tik Tok and Pinterest (full funnel) Google Ads certifications as part of the education program Tier 1 investment management (highest amount) Up-selling and cross-selling proposals Trial and analysis of optimization strategies to improve metrics and accomplish set KPIs Participation in Paid Media strategic plans for B2B and B2C Contact --https://www.linkedin.com/in/valentina-e/ Bogotá, Colombia