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Ureeda Asim
www.linkedin.com/in/ureedasim
(LinkedIn)
www.facebook.com/UreedAsim
(Personal)
Summary
Contact
Top Skills
Research
Senior Content Marketing Associate at Programmers Force
Lahore G.P.O., Lahore, Pakistan
Creator | Marketer | Strategist | Innovator | Mentor | FinTech
Enthusiast
B2B Marketing
Content Writing
Experience
Languages
Programmers Force
Senior Content Marketing Associate
Punjabi (Native or Bilingual)
English (Full Professional)
Urdu (Native or Bilingual)
September 2018 - Present
Lahore, Pakistan
I create:
Certifications
• On-site and off-site content related to Newsletters, and e-books.
Introduction to Search Engine
Optimization
• Presentations, service-based, solution based and company profile
Understanding Research Methods
• Product reports based on numbers generated from the use of the product
Introduction to Environmental Law
and Policy
• Client case studies and success reports
• Email templates for off-site content outreach
• Technical documentation
I'm responsible for:
• Overseeing market trends and identify any gaps in content which need to be
addressed
• Running Content Marketing campaigns
• Identifying gaps in website UI/UX
• Reviewing/updating all content provided by the Research Team (policies,
white paper, compliance, etc.)
• Content distribution
• Marketing communication flow (direct emails, LinkedIn, Quora, Medium,
Telegram and such)
• Reviewing/updating existing content pieces in relevance with the new
features + services
also, Record Maintenance:
• Press Releases/Blogs/Articles/PDFs
• Authors/Bloggers/Ghost Writers
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• Publishings (both successful + in the pipeline)
• Inbound cold leads
and, Team Management:
• Track and assign relevant tasks on a weekly basis
• Prepare team performance reports on the bimonthly basis
• Responsible for team-members performance
• Responsible for ensuring an efficient record of all work/responsibilities under
my team
Programmers Force
Technical Content Developer
October 2017 - Present
Lahore, Pakistan
-Developing SEO optimized website content, blogs, news and PRs
-Proofreading/editing technical documentation/guides
-Leading a content and digital marketing team
-Creating content for one/multi-pagers, product sheets, infographics and SMM
-B2B Marketing
Lahore University of Management Sciences
1 year 11 months
Customer Support Intern
October 2016 - June 2017 (9 months)
Lahore, Pakistan
[Labs' supervision; assisting customers with any technical issue that they
faced]
Teaching Assistant
August 2015 - December 2016 (1 year 5 months)
Lahore, Pakistan
TA for the following courses:
1. Experimental Physics Laboratory (Fall 2015)
2. Physics of Planets (Spring 2016)
3. Universe Around Us (Fall 2016)
Education
Lahore University of Management Sciences
Bachelor of Arts (B.A. Honors), English · (2013 - 2017)
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University of Cambridge
Advanced Level, Sciences · (2011 - 2013)
University of Cambridge
Ordinary Level, Sciences · (2009 - 2011)
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