Umoren Benjamin

Umoren Benjamin SEO Specialist - •-• linkedin.com/in/umorenben SEO Specialist with 4+ years of experience of increasing website traffic and organic search engine rankings through strategic on-page and off-page optimization methods. I am also very proficient with Google Analytics, Google Search Console, SEO Tools, HTML, CSS, WordPress, and average knowledge in programming language for the purpose of on- page optimization for mobile applications or WebApps. RELEVANT WORK EXPERIENCE Safer Road Rescue Group, USA Contract SEO Specialist ● ● ● ● ● ● ● ● ● ● ● Developed and implemented a comprehensive SEO strategy from scratch. Conducted extensive keyword research to identify high-value keywords and phrases. Created and executed a content strategy to enhance content relevance. Executed on-page SEO techniques including meta tags, headers, and content optimization using WordPress. Performed technical SEO audits to identify and rectify issues such as site speed, mobile optimization, crawl and index errors. Developed and managed link-building campaigns to improve domain authority and search engine ranking. Utilized Google Search Console to monitor performance and generate detailed reports. Conducted competitors’ analysis to identify opportunities and stay ahead in the industry. Achieved significant improvements in key performance metrics (reduced index and crawling errors, increase in impression, and accurate keyword queries). Collaborated with content creators, developers and other marketing team to align SEO efforts with broader marketing strategies. Managed SEO projects efficiently, adhering to deadlines and delivering measurable results within the 2month timeframe. DoGood & Feed Your Neighbor Foundation, USA Website Manager and Social Media Manager ● ● ● ● ● ● ● ● ● ● ● ● 2024 – Till Date Create Content for Social Media Support in planning and execution of outreach both online and offline. Design and manage all website activities. Carry out all SEO activities. Swifta System and Services, Lagos, Nigeria SEO Executive ● June – Aug 2024 2021 – 2023 WordPress Management. Completed SEO Setup Including technical SEO and synchronization of all social media pages. Google My Business Optimization for Local SEO. Use of Google Search Console to check and fix indexing error. Use of Google Search Console and Google Analytics to take decisions on keyword geo location targeting. Carried out weekly Keyword Research and Implementation of keywords for blog. Weekly curating of 2 blog topics and its related keywords to be applied on the blog. Weekly On-Page and Off-Page Optimization of the blog as to be indexed by Search Engine bots. Quarterly competitive analysis using SEO tools like Semrush, AHREF and SEO other tools. Created and Implemented SEO strategy to boost organic traffic. ● Initiated link-building strategies to increase domain rating. ● Initiated and sourced 200+ outreach emails for email marketing. Informashop Nigeria Contract SEO Specialist / IT Manager ● 2018 – 2021 Conducting comprehensive keyword research to identify high-value keywords relevant to the target audience and business goals Optimizing clients’ websites content, meta tags, headings, and URLs to improve search engine visibility and relevance for target keywords. Performing technical SEO audits to identify and resolve issues related to website crawl-ability, indexing, site speed, mobile-friendliness, and site architecture on clients’ websites. Developing and executing link-building strategies to acquire high-quality backlinks from authoritative websites, directories, and industry-specific platforms. Optimizing website content, including blog posts, articles, and landing pages, to improve search rankings and user engagement, ensuring alignment with SEO best practices and target keywords. Implementing structured data markup (schema markup) to enhance search engine understanding of website content and improve visibility in rich snippets and other SERP features. Implementing local SEO strategies to improve visibility in local search results, including optimizing Google My Business listings, local citations, and geo-targeted content. Providing professional graphic designs and video editing services tailored for clients’ social media channels Design and development of all kinds of websites for clients’ based on requirement Secure payment integration to clients’ website and ecommerce platforms Implemented social media integration across various platforms to synchronize online presence Chat Integration to clients’ website based demand Email marketing integration to clients’ websites Setting up of Shopify for clients. ● ● ● ● ● ● ● ● ● ● ● ● ● EDUCATION Ekiti State University ● ● ● Bachelor of Degree – Computer Science Master Course in Advance SEO (Search Engine Optimization) Web3 Development Essentials - SKILLS Technical Skills: SEO(Technical, Onpage, Offpage) | ChatGPT | Link Building (Advanced) | Keyword Research and Analysis | Web Content Optimization (WCO) | Google Analytics | Google Search Console | Email Marketing| Graphic Design | Video Editing | Basic Programming (HTML, CSS, JS, Python, Flutter) | WordPress | UI/UX Design | Remote Collaboration Tools | Social Media Management | WordPress | Team Player | Communication Languages: English (Native)