UMA , Alexandra Uzoma
Rumuibekwe, Port Harcourt
--https://www.linkedin.com/in/alexandra-uma-a
PROFESSIONAL SUMMARY
Strategic Digital Marketing Executive cognitive experience developing and executing On-line
and Off-line marketing and Product branding strategies in the cryptocurrency Industry.
Highly skilled in video, audio and text Content development and scheduling, with a track record
of significantly increasing Brand visibility, online engagement and Sales leads.
CORE COMPETENCIES
• Content writing
• Feasibility Studies
• Social Media Management
• Copywriting
• Google Analytics
• Remote work
• Customer Care
• Ad management
•Video and Audio Editing
• Strategic Marketing Planning
WORK EXPERIENCE
Marketing Representative
Crypto Smart
January 2020 - date
As the Marketing representative at this Cryptocurrency investment management firm, the role
includes but is not limited to;
● Developing and scheduling marketing content, across social and traditional media,
Planning and executing online and offline marketing initiatives, social media and display
advertising campaigns.
● Planning, building and maintaining social media presence, handling enquiries, responding
to direct messages and coordinating overall Customer Engagement.
● Developing Monthly, Quarterly and Annual Key Performance Indices for marketing team
staff, in line with business development plans, and evaluation of the same at the end of
the period in review.
Head of Sales Department
PlanA
March 2022 - date
● Coordinating quarterly Cross-functional Brainstorming sessions with management and
communications team on new and creative growth strategies.
● Planning, execution, and measurement of experiments and conversion tests.
Social Media/ Content development team member
PlanA
April 2022 - date
● Collaborating with internal teams to create and optimize landing pages, optimizing user
experience, based on feedback.
● Receiving feedback from clients, on quality of service delivery and communicating the
same to the concerned department and tracking closeout and/or improvement.
VOLUNTARY EXPERIENCE
Call Center Representative
Believers Love World Zone H
March 2018 - October 2019
As Call Centre Representative at my local assembly, the role included but was not limited to;
● Maintaining church membership database.
● Coordinating Physical and Follow-up of first timers and members who have been absent
for a while; escalation of physical and spiritual needs beyond immediate control to
church leadership.
● Responding to calls to the church office requiring information on service times and days,
counsel, prayers, needs, etc.
EDUCATION
2020
University of Port Harcourt
Bachelor of Science (Microbiology)
CERTIFICATIONS
2019
Google Digital Skills Foundation
Certificate of Participation in Google Digital Skills Training
REFERENCE
Available on Request
