Ulyana Velikova

2)History The history of boutique hotels starts with Bill Kimpton(a former investment banker) who purchased the Clarion Bedford Hotel in San Francisco in 1981. Ian Schrager and Steve Rubell are also named as one of the co-founders of boutique hotels who opened their first hotel, Morgans, in New York City in 1984. Where did Kimpton direct his focus on converting old buildings into hotels anchored by a charming neighborhood restaurant, Schrager and Rubell were intent on elevating the allure and magic they had perfected in their nightclubs and brought them directly into their hotel lobbies and bars. This is where boutique hotels as we know them today got their start. Bill Kimpton If you regularly visit big hotel chains, you will see that they have a lot of similarities. If you travel a lot and visit the same brand hotel in different countries, you will see how similar if not identical are they. And this is understandable-they must have the same quality and service standards, they are trained in the same way, their supervisors are demanding the same. For example, if you visit Hilton in USA, Europe and Asia, you will be surprised the similar experience that you will have. Even you will have difficulties to distinguish any major difference between them and in the best way you can find only a minor one. If you visit two different boutique hotels, you guarantee you will have a unique experience which probably you can’t have another hotel. Every boutique hotel is different and offers different and unique experience. From the unique elegance of the to privacy which only a boutique hotel can offer you to special interior/design and specially trained staff which will have an approach to every customer and their needs and will do everything possible to satisfy. All this is a unique experience which typically can be experienced only in the boutique hotels-no other hotels can offer this. b)Minuses When you visit some big brand hotels like Hilton in London, you are not a customer of Hilton in London but to all the brands of Hilton in the world. You are becoming a global customer of Hilton and you will enter a loyalty program and you will receive bonus points.Even if you visit the hotel brand only one time, the next time when you visit again, you are treated as a regular guest and you can receive a lot of benefits that are not allowed or permitted for the other guests. You also may receive special offers and special prices. For a businessman who has regular trips and works in different destinations, this is very comfortable and useful-they know what to expect, because the expectations and requirements of the service are identical if not the same; they pay less because of the special promotions that they received as regular customers; some of their stay there is free because of the bonus points that they received. ABOUT THE AUTHOR Ulyana Velikova. E-mail-LinkedIn profile: https://www.linkedin.com/in/julia-rai-rai-b9b762150/ Long years entrepreneur, I have a huge passion for this. From starting a business from humble beginnings to write articles/advises and sharing my experience with others. As a typical entrepreneur, I have not one, but several activities in which I have a huge passion :))) I like to do professional researches and articles and I have a huge passion about finances, investment and entrepreneurship. I also do translation as my business for more complicated translation (medical and technical one, etc.) Bulgarian, English, Russian. In my free time I like walking, jogging, reading crime novels and meeting with interesting people. If you have the same passions and interests as me, you can follow me on my LinkedIn https://www.linkedin.com/in/julia-rai-rai-b9b762150/