TURBURAN OCTAVIAN
SEO Specialist - Exposure Ninja Ltd
Age 31 from , married
Contact details
Email:-
Tel: -
Address: Craiova and London
About me
An SEO Expert and certified SEMRush professional who served as a Head Of SEO for an INC 5000 US digital marketing
company, which considers digital marketing a way of life rather than a job, and excels at understanding how search engines
work, and how to boost brand and visibility for any website.
Professional experience
Experience by
Marketing: 10 years
departments
Sales: 1 year and 4 months
Internet / e-Commerce: 5 years
Mar 2018 - present
SEO Specialist - Exposure Ninja Ltd
1 year and 8 months
Remote (from home) | Internet / e-Commerce | Media / Internet
-Performing keyword research in order to identify the focus keywords to optimize the client websites for
-Performing blog topic keyword and category research to identify long-tail keywords with searches to write
blog posts for
-Auditing the website to identify and fix all SEO issues which can negatively impact the website performance in
search engines
-Identifying website key pages; analyzing SERP`s features, creating and implementing an optimisation plan in
order to attract more traffic to those pages
-Advanced optimization of every single page of a website according to the SERP`s features for the target
keyword (what content is ranking, what is the user intent, how do they present it etc) as well as performing
TF-IDF analysis to identify the preferred keyword and synonym usage
-Performing SERP`s feature analysis in order to identify unique features such as featured snippets showing up
for a certain term then creating a plan to achieve similar results for our clients
-Performing in-depth UX Audits in order to identify the proper website design and content layout that is
successfully used by the top ranked competitors in that particular niche and implementing a similar one for the
client
-Analyzing client competitors in order to identify new opportunities for campaign growth and creating detailed
plans to dominate the competition
-Internal link review, analysis and strengthening (fixing any redirect issues, and creating more strategic links to
key pages)
-Backlink analysis in order to review and disavow any potential harmful backlinks
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-Competitor backlink analysis to identify strong links and website for the outreach process
-Competitor PPC research (for clients with PPC campaigns) to identify their most lucrative keywords.
Apr 2016 - present
Local SEO Expert - Self-Employed
3 years and 7 months
Craiova | Marketing | Advertising / Marketing / PR
-Choosing the right keywords and optimizing the websites for those keywords in order to achieve a higher
position in the search engines.
-Optimizing existing content for each keyword/set of keywords.
-Building links on websites similar to the product or service promoted which have a large traffic volume
-Creating interest for the service by using the social media websites (social networking, social
bookmarking, press releases)
Aug 2015 - Apr 2016
SEO Director - Black Fin (Smith SEO LLC)
9 months
Craiova | Marketing | Law
-Creating custom SEO strategies on a monthly basis to improve rankings for all the clients according to their
needs and goals.
-Performing in-depth website audits
-Doing Link Detox/Penalty Removal for penalized websites
-Conducting 1-1 meetings with the members of the team in order to listen to their feedback and providing them
with the training needed in order to grow professionally.
-Training the team members in all aspects of SEO (on-page, off-page, strategies, how-to`s etc)
-Performing constant research in order to improve the SEO techniques used
-Participating in weekly leadership meetings to discuss ways to overcome any obstacles as well as share
ideas and create plans to push the company forward.
Apr 2015 - Aug 2015
SEO Strategist - Black Fin (Smith SEO LLC)
5 months
Craiova | Marketing | Law
-Creating Monthly Strategies For All the Clients
-Performing Website Audits
-Doing Link Detox (for penalized websites)
Jan 2011 - May 2014
SEO Freelancer - n/a
3 years and 5 months
Craiova | Internet / e-Commerce | Advertising / Marketing / PR
-Choosing the right keywords and optimizing the websites for those keywords in order to achieve a higher
position in the search engines.
-Writing the content for each keyword.
-Promotion of the digital and physically products between websites build for this purpose (affiliate marketing)
-Building links on websites similar to the product or service promoted which have a large traffic volume (link
building)
-Creating interest for the product or service by using the social media websites (social networking, social
bookmarking, press releases, article marketing)
Very good SEO achievements based on the results and feedback from clients.
Partial or Complete Google Page One Domination (ranking #1 - #5)
Sep 2011 - Feb 2014
SEO Manager - Parus Marketing Solutions LLC
2 years and 6 months
Craiova | Marketing | Media / Internet
-Choosing the right keywords and optimizing the websites for those keywords in order to achieve a higher
position in the search engines.
-Writing the content for each keyword.
-Promotion of the digital and physically products between websites build for this purpose (affiliate marketing)
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-Building links on websites similar to the product or service promoted which have a large traffic volume (link
building)
-Creating interest for the product or service by using the social media websites (social networking, social
bookmarking, press releases, article marketing)
Very good SEO achievements based on the results and feedback from clients.
Partial or Complete Google Page One Domination (ranking #1 - #5)
With the majority of them I have developed over the time a strong relationship which makes me proud.
Acquired skills and knowledge:
Ability to rank websites social pages and other web properties all over the first page of Google
Jan 2008 - Jan 2011
SEO Freelancer - Freelancer
3 years and 1 month
Craiova | Marketing | Advertising / Marketing / PR
Jul 2008 - May 2009
Sales Agent - Whiteland Import-Export SRL
11 months
Craiova | Sales | -Selling the company products to the clients given, respecting in the same time the performance criteria of
each client
-Ensuring the best sales conditions for the products : positioning, visibility, sales price
-Promotion of the products
-Maintenance and development of long-term relationship with the company clients
-Studying the market and identifying new opportunities to grow the number of clients
-Taking the daily orders from the clients
-Achievment of sales plan
-Achievment of sales target
-Daily reporting of the achieved objctives
Oct 2007 - Apr 2008
Sales Consultant - Baumax Romania
7 months
Craiova | Sales | -Informing clients about Baumax product and services
-Helping clients in making a good decision based on their needs and budget
-Making daily stock inventories
Education
2003 - 2007
High School / Vocational school - Colegiul National economic "Gh.Chitu"
Economie | Craiova
Skills
Skills from work experience
Ability to rank websites social pages and other web properties all over the first page of Google
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Foreign languages
English - Advanced, Spanish - Advanced
Other info
Certifications
SEMRush
acquired on Jan 2019
-Digital Marketing Certification
SEMRush
acquired on Jan 2019
-Technical SEO Exam
SEMRush
acquired on Jan 2019
-SEO Fundamentals Exam
Google
acquired on Jan 2017
Google Adwords Search Certified
Google Adwords Shopping Certified
Driving license
Category B
acquired on 23 Nov 2006
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