Travis Wieser

TRAVIS WIESER Marketing Manager Hudson, WI 54016- Current Marketing Manager for Wieser Concrete Products, Inc. Skilled in Digital Marketing, Website Management, Social Media Management, Print Marketing, Advertising, Event/Trade Show Management, Newsletter Production, and SEO. Regularly attending continuing education classes for Marketing and Website Management. Since my hiring as Marketing Manager, I have increased our website traffic by 243% in two years through SEO, keyword research, blog writing, and various other strategies. Willing to relocate: Anywhere Authorized to work in the US for any employer WORK EXPERIENCE Marketing Manager Wieser Concrete Products, Inc. - Maiden Rock, WI April 2018 to Present To implement and monitor the strategic marketing plan that is set by the Board of Directors for the company. The position covers the company’s sales of products and services, including the marketing of existing projects, developing new markets for existing products and services, and identifying new markets to meet consumer demands. Management: Website, Social Media, Newsletters, Plant Tours/Presentations, Trade Shows, Company Events, Internet/VOIP Tech, Advertising, Video/ Photo Editing. 40 hours/week In-House Marketing Coordinator Bluegreen Vacations - Wisconsin Dells, WI July 2017 to December 2017 I began working as a marketing coordinator at Bluegreen Vacations because I was looking to expand my skill set. I have always been interested in marketing. Immediately after the training period, I excelled in my position as a marketing coordinator. After doing so well for just over a month, I was promoted to the In-House Marketing department. After being in the in-house department, I was the top representative in my department multiple times, as well as earning the BG Club 30 award. Reason for leaving: Company terminated department nationwide without notice. 40 hours/week Construction Laborer Wieser Brothers General Contractor, Inc - La Crescent, MN May 2016 to August 2016 I spent a summer working as a construction laborer mainly on the concrete crew, but also performed many excavating and surveying duties. I spent some time in the shop performing various jobs and learning how to use new equipment as well. While at Wieser Brothers, I went on large scale jobs (i.e. Ashley Furniture Warehouse) and small scale jobs (i.e. Foundation for a pool shed at a residence). Both taught me a lot about the construction trade. My duties at this job also included driving manual straight truck to transport heavy machinery and tools to job sites. Reason for leaving: School 50 hours/week Precast Concrete Laborer United Concrete Products - Wallingford, CT March 2015 to December 2015 I moved out to Connecticut to work at United Concrete for 9 months so I could learn about the differences in production from Wieser Concrete. I learned a great deal about managing and scheduling differences and how they affect employees and production. Also, I was a team leader and helped train new employees as they were hired often. Reason for leaving: School 55 hours/week Precast Concrete Laborer/Crane Operator Wieser Concrete - Portage, WI June 2006 to August 2014 (Summers & Some Winter) I worked as a precast concrete laborer every summer since I could start working until 2014. I am highly skilled in the entire production process of precast concrete. Also, I am very good at operating overhead cranes, forklifts, skid steers, and various other heavy machinery. I have trained dozens of new employees over my years at Wieser Concrete and consider myself a patient and competent teacher. Reason for leaving: School 50 hours/week Hockey Referee Wisconsin Hockey Officials Association - Wisconsin Dells, WI October 2007 to March 2011 I was a certified hockey referee for Bantam level and below. I had my referee certification through the Wisconsin Hockey Officials Association. It was a great experience and I loved working with the kids while they were learning the complex sport of hockey. EDUCATION Some college in Civil Engineering/Construction Management UW-Platteville - Platteville, WI September 2011 to December 2015 High school diploma Wisconsin Dells High School - Wisconsin Dells, WI September 2007 to May 2011 SKILLS • Email Marketing (3 years) • Digital Marketing (3 years) • Advertising (3 years) • Sales (3 years) • Social Media Marketing (3 years) • Social Media Management (6 years) • Event Planning (3 years) • Recruiting (3 years) • Marketing Strategy (3 years) • Marketing Communications (2 years) • Microsoft Office (10+ years) • Presentation Skills (5 years) • Leadership (6 years) • Management (3 years) • Training & Development (5 years) • Precast Concrete (10+ years) • Teamwork (10+ years) • Time Management (10+ years) • Customer Service (2 years) • Creative Writing (10+ years) • Quality Control (3 years) • Heavy Equipment Operator (5 years) • Crane Operator (6 years) • Forklift Operator (7 years) • Website Development (3 years) • Website Management (3 years) • Company Newsletters (3 years) • Google Analytics (3 years) • SEO (3 years) • SEM (3 years) • Event Management (3 years) • Wordpress (3 years) • Search Engine Optimization (3 years) • MS Office (10+ years) • Graphic Design (2 years) • Keyword Research (3 years) • Analytics (3 years) • Content Management (3 years) LINKS http://www.linkedin.com/in/traviswieser https://imgur.com/5LETo8z https://imgur.com/vWZSk68 https://us18.campaign-archive.com/home/?u=889d825bbd8a2407bded007bd&id=69a3d2b01d AWARDS Bluegreen Club 30 Award October 2017 I received this award for reaching a 33% front line penetration rate in the marketing department. Recipients of this award are recognized with an engraved nameplate on a plaque in the building. ASSESSMENTS Social Media — Expert July 2020 Creating content, communicating online, and building a brand's reputation. Full results: Expert Analyzing Data — Highly Proficient June 2020 Interpreting and producing graphs, identifying trends, and drawing justifiable conclusions from data. Full results: Highly Proficient Search Engine Optimization — Proficient July 2020 Interpreting online website performance metrics and understanding search engine optimization tactics. Full results: Proficient Marketing — Highly Proficient July 2020 Understanding a target audience and how to best communicate with them. Full results: Highly Proficient Graphic Design — Highly Proficient July 2020 Using graphic design techniques and producing visual media to communicate concepts. Full results: Highly Proficient Graphic Design — Highly Proficient July 2020 Using graphic design techniques and producing visual media to communicate concepts. Full results: Highly Proficient Social Media — Expert July 2020 Creating content, communicating online, and building a brand's reputation. Full results: Expert Customer Focus & Orientation — Expert July 2020 Responding to customer situations with sensitivity. Full results: Expert Brand Ambassador — Highly Proficient August 2020 Promoting brand awareness and sales. Full results: Highly Proficient Sales Skills — Expert August 2020 Persuading reluctant customers to buy products or services, and influencing and negotiating with customers to meet sales goals. Full results: Expert Marketing — Highly Proficient July 2020 Understanding a target audience and how to best communicate with them. Full results: Highly Proficient Attention to Detail — Expert August 2020 Identifying differences in materials, following instructions, and detecting details among distracting information. Full results: Expert Indeed Assessments provides skills tests that are not indicative of a license or certification, or continued development in any professional field. ADDITIONAL INFORMATION Relevant classes completed in college: Business Administration, Leadership and Management, Principles of Safety, Computer Applications, Global Business, Mass Communications, Financial Accounting Continuing Education Courses: Building a Strong Brand & Market Strategy, Selling & Marketing Precast Products in Today's Marketplace, Using Video to Enhance Marketing & Sales Funnel, Video Marketing 101 Projects: As Marketing Manager of Wieser Concrete, one of my roles is to write, publish, and distribute our monthly company newsletter. We typically cover three main short articles and include any employee anniversary milestones and our upcoming show schedule. For this monthly project, I interview contractors and customers for the articles, use my creative writing skills, and send the newsletter out in various forms of media. The newsletter is published on our website, social media accounts, edited for print copies to be mailed with outgoing statements, and sent via email to almost 1,000 contractors, engineers, customers, and employees monthly. Link to all campaigns: https://us18.campaign-archive.com/home/?u=889d825bbd8a2407bded007bd&id=69a3d2b01d References: Daniel Sikorski – Cell phone: -, Company: Michael Foods, Years known: 16 Jeremy Kosolowski – Cell phone: -, Company: Realtrac Performance ERP, Years known: 12 Mike Voigt – Cell phone: -, Company: Mobile Dent Services LLC, Years known: 19