TRAN LE BICH NHI
SENIOR UI/UX DESIGNER
--Thu Duc City, Ho Chi Minh City, Vietnam
Profile
I have 9+ years working as a Multimedia Designer, including Graphics, Logos & Branding and
responsive Website designs. I’ve been officially an UI/UX Designer since 2022. I have:
Had experience in full UX Design Process, including Discover (via data, user research) - Define
(problems, goals, users) - Ideation (brainstorming) - Prototype (wireframes, high def designs) Evaluate (user testing).
Had good knowledge about Design sprint, HTML & CSS, Agile working process, Digital marketing.
Key Competencies
UI Design
UX Design
Figma
Graphic Design
Adobe Photoshop
Adobe Illustrator
HTML/CSS
Canva
Digital Marketing
Communication in English
Teamwork
Research
Professional Experience
TP&P SOFTWARE
May 2022 - Present
Outsourcing Softwares/Technology Industries
Project ODC - Researching & proving UI/UX design solutions for a spa booking agency to increase
their conversion rate and SEO ranking.
Building the Design system, library of components.
Applying UX Design Process to deliver designs (Desktop & Mobile) for following projects:
Re-designing Homepage, Thank you page, Email Communication Templates, Log in /Sign up
screens
Display of Special Offers, Gift Vouchers, Upsells, Payment methods (Klarna.)
Global master search feature
Wishlist feature
Google Shopping Feed - Voucher landing page
Blog research and analysing
Doing Competitors Analysis, User research, User testing via doing surveys, interviews, focus group,
reviewing data from Full-story and GA.
UI/UX DESIGN FOR A GIFT VOUCHERS REDEMPTION
Actively discussed with Business Analyst and skate-holders to understand the requirements.
Researched and proposed the UI/UX solutions
Created mockups and prototype to demo the UI/UX flow of product
Clearly presented the list of error messages of all flows
Made sure the UI designs followed the branding guideline
UI/UX DESIGN FOR A PERFROMANCE ASSESSMENT SYSTEM
Worked with BA and PM to discover and define the problems & goals.
Created the low and high def UI designs of full flows
Built the design style guide & logo for the project
Actively discussed with development team and QC to find appropriate solutions
Tested, got feedback and enhanced the UI/UX
GRAPHIC DESIGN FREELANCER
2021 - 2022
Designed logos & UI webapp for an online education/mentoring platform.
Re-designed website for luxury interior brand Casadora Group.
UI design for a booking meeting room system in UK.
Created digital content marketing (banners, imagery) for some local brands
Self-learned Google UX Design on Coursera and User Experience Nanadegree on Udacity
SENIOR MULTIMEDIA DESIGNER
2018 - 2020
1. Vietnam Prosperty Joint-Stock Commercial Bank - VP Bank
Designed advertising banners, videos to promote banking products & services for online & offline
marketing campaigns
Designed wall decal decoration for X-mas and New Year theme for all offices and branches
Designed Banking Bard and brochures
2. The Organik House
Delivered the content creatives for marketing the eco-product on social media.
Set up the photography concept to take photos gallery of eco-products.
Planned and ran marketing campaigns on Facebook to promote eco-product.
3. Mat Bao Corporation
Planned and managed marketing campaigns on Facebook, Google and Email Marketing.
Weekly reported and related documents of the digital marketing results to manager.
Designed banners to advertising domains on website.
ENTREPRENEUR - XINH WEDDING STUDIO
2017 - 2018
Designed, printed and crafted high quality of modern wedding invitations packages, guestbooks.
Created content marketing to promote the business.
Consulted and supported customers to get successful orders.
GRAPHIC DESIGNER
2014 - 2016
Worked as short-term designer for Forbes Vietnam, VSION Global, EQVN.
Education
COURSERA
Google UX Design
2023
SCRUM FOUNDATION PROFESSIONAL CERTIFICATE SFPC
2022
UDACITY
User Experience Nanodegree
Digital Marketing
Design Sprint
-
RMIT UNIVERSITY VIETNAM
Bachelor of Design (Multimedia Systems)
-
