Tobi Nelson

NELSON OLUWATOBI MICHAEL M:- T:- L: https://www.linkedin.com/in/tobi-nelson/ CAREER SUMMARY Nelson is a Business Analyst expert with 5 years’ experience that cut across different components of strategy including product innovation, research and development, strategy monitoring, process review and documentation. He was also a Content/Research Manager for the Lagos SME Bootcamp; a free event that helps SME owners develop skills needed to position their businesses for strategic growth. COMPETENCY AREAS Budget Monitoring Research & Data Analysis Strategy Monitoring Process Documentation Product Innovation Balance Scorecard Policy Formulation & Execution User Experience Design PROFESSIONAL EXPERIENCE Ernst & Young – Business & People Optimization. June 2022 – Till Date Working with a large team of experienced consultants within the Big4 consulting space to help business optimize their people and focus on creating strategies to run the business effectively. I excel in identifying areas for improvement within organizations and devising strategies to enhance operational efficiency. Whether it’s streamlining processes, enhancing workflows, or fostering a culture of collaboration, I am dedicated to optimizing both business outcomes and the well being of the people driving those outcomes Led Manpower Assessment, remuneration survey and developed organizational structure for a bank in Ghana Developed an Employee Code of Conduct and Job description for an oil and Gas company in Mauritius. Reviewed and developed a diagnosis report for Emolument and condition of services of the Judicial System of Nigeria. Conducted a comparative analysis of the compensation and benefits package of judicial officers in the Bar versus the Bench. Assisted in developing on organizational design, remuneration survey, competency assessment and Job evaluation for a top Technology company in Nigeria Assisted in conducting a non-executive directors renumeration survey for an International Bank. The survey conducted utilized data on remuneration and benefit in kind packages from 15 comparators across 34 countries. Reviewed performance and reward management system for an Indigenous Oil & Gas company in Nigeria. Conducted a current state assessment and develop standard operating procedural manuals for the insurance regulatory body in Nigeria. Product Strategist– Tradex Retail Africa. June 2020 – April 2022 Working with a team of tech experts to develop inventory management solutions to FMCGs across Nigeria. Responsible for defining Go-To-Market Strategy Responsible for defining product vision, positioning, pricing and promotion within TRADEX I create innovative ideas for Tradex to integrate with various businesses to provide new products to solve customers’ basic needs. Securing vital partnerships for the company to meet its overall strategic objectives. Drive the development process from idea to implementation to ensure products meet client’s needs. I conduct research audits, knowledge maps, trend assessments, SWOT analysis to define scope and opportunities. Analyzing internal and external datasets to glean insights for various uses Provide detailed data analytics to show trends of sales amongst various products within our database Conducting qualitative and quantitative research to provide market intelligence, conducting periodic scans of the macro-economic environment, and same to reflect its impact on Tradex’s business. I partner with senior leaders and clients to develop a range of marketing growth strategies: customer, consumer, product... I maintain and grow client relationship Senior Business Analyst - Caladium Consulting. May 2019 – June 2020 Worked with a team to develop advisory services for clients across different industries thereby acquiring hands-on experience in managing complex teams, diverse teams and work environments. I communicate business analysis information to stakeholders, ensuring all requirements elicitation are properly assessed in terms of the changes to the organization and also ensuring their approvals, analyzing the current state before defining the future state, also conducting an impact analysis on the changes required. I specify and model requirements ensuring they are up to standard quality and if they support and are in alignment with the organization’s needs. I measure the solutions performance, assessing solutions limitations if they exist and recommend actions to increase solution value. Some projects implemented include: Process Re-engineering Project for a Notable Cement Manufacturing Company. Worked with a team of consultants on a process re-engineering project to conduct rigorous and extensive research for the proper development and documentation of Standard Operating Procedures (SOP) manuals, process mapping and flow chart for each functional area, new JDs, set KPIs, new organizational and departmental organograms, new recruitment and appraisal systems BUSINESS PLANS Documentation of a Business Plan for a Green-field retail company in Benin, Edo State. I worked with a team to develop a robust business plan for the client Worked with a team of consultants and financial analysts to develop a business plan, Feasibility study and financial model for a green field power and gas company looking to invest in a CNG infrastructure in South-South Nigeria. Development of a Market Survey Report for a HR Consulting firm looking to expand into the HR technology Space by deploying online HR services to SMEs in Nigeria. Strategy Analyst- Consolidated Hallmark Insurance Group (CHI) March 2018 – July 2019 I worked with the SCP team in CHI on various competency areas including Strategy Management, Budget Management, Strategic Partnership, Research and Product Development. Some of my major responsibilities/projects executed include: I provided inputs into the Corporate Strategy Development and contribute to the monitoring of Strategic project executions. Worked on a process transformation project to review and develop Process Manuals and Policy Documents. We documented over 160 enterprise-wide process and policies. Assisted with the tracking and reporting of strategic initiatives providing a real-time, comprehensive, and prioritized view of all initiatives, which led to a 70% completion of all initiatives in the 5-year strategy plan in one year, after being stalled for 3 years Assisted with advising Project Owners on the best use of strategy and project management disciplines and approaches, which increased organizational efficiency by 30%. Conducted qualitative and quantitative research on companies in the insurance industry to provide market intelligence, conducting periodic scans of the macro-economic environment, and same to reflect its impact on CHI Plc’s business. Supported product development efforts within the organization, developing new products to target various market segments and improving on existing products. I developed four new variants of existing products for the company which boosted the company’s market share by 3%. Supported with the budgeting process in CHI to develop the revenue and expense framework for all the branches and departments and monitoring the same, achieving 90% of its revenue budget, and a 56% increase in profit. Supported the capital raise efforts in CHI with the review of its corporate strategy and the development of investment teasers for presentation to potential investors. This resulted in the successful injection of ₦1.2bn in additional capital. Intern - Strategy Planning. Germaine Auto Centre, Lagos. July- December 2017 • Project Management: Developed an internship program for secondary schools and a structure for outlets (a work-bay) in filling stations and managed the delivery of these projects. • Strategy Monitoring: Followed up with outstanding strategic initiatives. • Marketing Strategy: Developed a marketing strategy for Germaine in cooperation with Uber-Nigeria in line with the company’s aim to grow its strategic alliances. • Research Development. Conducted research and surveys on prospective customers. LAGOS SME BOOTCAMP AND OTHER EXPERIENCES Content Manager, Lagos SME Bootcamp I develop and manage all contents for the Lagos SME Boot Camp with an average participant feedback rating of over 90%. The content was focused on how SMEs can develop an effective business plan to adequately manage/sustain growth in their company. The Lagos SME Bootcamp is a free capacity building & business networking event targeted at helping SMEs develop the requisite skill needed to position their business for strategic growth. The event brings together leaders to train & mentor SME founders on skills such as Business planning, capital raising, Tax, Technology Tools, etc. Over 100 SMEs have been trained at the event. EDUCATION IIBA: Member of the International Institute of Business Analysis, Canada. October 2019 B. A. Philosophy (Theory of Knowledge, Ethics & Logic) – 2nd Class Upper Division – OAU, ILE-IFE May 2013 – June 2017 Project: Critical assessment of The Cartesian Dualist-Interactionist Thesis “Mind-Body Theory” by “Rene Descartes” ADDITIONAL TRAINING EXPERIENCES Certified Business Analysis Professional (ECBA), IIBA- January 2021 Business Analysis: Conduct A Strategy Analysis, Udemy – December 2019 Project Management – Ongoing Graphics Design (CORELDRAW, PHOTOSHOP) - November 2013 ICT/COMPUTING SKILLS Microsoft Power Point – Advanced Microsoft Excel – Intermediate Microsoft Word – Advance Microsoft Outlook Microsoft Visio – Intermediate Power BI – Data Analytics INTEREST Researching, Brainstorming, Gaming, Sports.