9565 E. Mountain Springs Road
Scottsdale, AZ 85255-(480) 495 - 1561
Thomas J. Youngerman
Experience:
2014 – Present Hi Health Supermarkets
Scottsdale, AZ
Business Development Manager & Category Manager, Sports Nutrition / Beverage /
Bars. Joined this forty-four store regional chain to manage sports nutrition, beverage and
bar categories. Reversed negative trends in sports nutrition category, increasing share of
store from 28% to 43.6% in past two years. Revamped coop advertising format and
distribution mode, resulting in dramatically increased revenues in Coop Plan.
2012 – 2014 RegiMEN Investment, LLC
Scottsdale, AZ
Co-Founder / CEO of RegiMEN Men’s Anti-Aging products. Developed as an on-line
presence we expanded the product line to retail specialty stores through GNC. After a
successful test in the Phoenix market GNC expanded distribution to 230 stores
nationally. Secured authorization in 700 Kroger stores and Vitamin Shoppe nutrition
specialty chains. Business sold to publicly traded company in 2014.
April 2003 – 2012 Integrated West, LLC
Scottsdale, AZ
Integrated West, LLC President. Originally formed as a consulting and sales agency in
business to service the consumer products industry. Integrated West, in concert with
Crossmark Sales Agency, developed the CPG “Incubator Concept” providing consulting
services and sales expertise to new, small and mid-cap companies in their
developmental stages. Also engaged by larger firms such as Interstate Batteries and
Goya Foods for channel expansion initiatives.
Provided independent contractor services pertaining to the acquisition and distribution of
third party products to 150 store Max Muscle franchise chain.
2004 – 2010 Integrated West Retail, Inc.
Scottsdale, AZ
Owner, Max Muscle Sports Nutrition franchise. Consistent Top 10 Performer in annual
sales. Developed a “store within a store” concept for eight Mountainside Fitness locations
with four-foot sections holding nineteen sku’s.
1995 – April, 2003
Aurora Foods Inc.,
St. Louis, MO
Senior Vice President, Sales
One of four original executives in this $120 million spin-off from the Pillsbury Company.
Played a key role in the diligence process for mergers and acquisitions, including Mrs.
Paul’s, Lender’s Bagels, Celeste Pizza and Aunt Jemima brands. Executed the
integration and consolidation of brands from a sales perspective as we grew this
business to over $1 billion. In the process eliminated over $1 million from the sales
operating budget through broker consolidations and revised trade strategies. Total sales
management responsibility for $1.2 billion business competing in frozen, refrigerated and
shelf stable categories. P&L and Marketing responsibility for $133 million Special
Channels operations: Clubs, Private Label, Export, Mass Merchandisers, Chain Drug,
Discount Stores, C-Stores and Military.
1993 – 1995
Pet Incorporated
St. Louis, MO
Vice President, Sales – Frozen Foods
Responsible for $350 million frozen food business to the retail trade. Reported to Group
VP, who in turn reported to Chairman and CEO.
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Reversed volume and share declines on core businesses, Van de Kamp’s and
Downyflake brands.
Eliminated trade marketing overspends of nearly $1 million annually through new, key
account planning system
Executed category management systems and account specific promotion menus for
seafood category.
Implemented CRP initiatives with key accounts.
1992 – 1993
Pet Incorporated
Vice President, Sales – Special Channels
Consolidated several units into a $65 million new division, responsible for all segments of
Pet’s business, dry grocery and frozen foods. Built sales and sales administration teams.
Restructured broker organization.
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Developed strategies and designed new products and programs tailored to individual
channels.
Generated sales results in year one of +48.6% on Warehouse Clubs, +30.3% in Mass
Merchandisers / Chain Drug, and, +5.0% in Military market.
1987 – 1992
Pet Incorporated
Vice President Sales, Eastern Region – Frozen Foods
Responsible for $125 million in eighteen markets in the Eastern U.S.
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Dramatically increased volumes and shares through greater focus on proper item mix,
priority promotions and retail execution.
Improved profitability through development of systems to monitor and control promotional
spending.
1982 – 1987
Revlon International
New York, NY
Director of Special Markets
Sales and marketing responsibility for Revlon’s $50 million world-wide military
commissary business. Marketing responsibility for Revlon’s toiletry products, the Revlon
Realistic division, Barnes-Hind contact lens products and the Consolidated Cigar
Company to the military complex.
Education:
Central Methodist College, Fayette, MO
St. Joseph's University, Philadelphia, PA
Washington University, St. Louis, MO
Affiliations:
Board of Directors, Max Muscle Sports Nutrition Franchise
Association, 2007 - 2009
Board of Directors, National Frozen Food Association,-
