Temitope Aluko

Temitope Aluko Nairobi, Kenya -- https://www.linkedin.com/in/thoppy/ PERSONAL STATEMENT Highly motivated and results-driven Digital Marketer with over 10 years of experience in developing and executing successful marketing campaigns. Proven track record of exceeding KPI's and goals through strategic planning, data analysis, and creative thinking. Skilled in utilizing various digital marketing tools and platforms to drive website traffic, increase conversions, and boost brand awareness. Strong team player with excellent communication and project management skills. PERSONAL SKILLS Management Four years’ successful experience as a manager at an Agency Hired and trained staff Planned roster and supervised staff Motivated staff to increase sales by 15% Project managed social media marketing campaigns for client Web Design Html, CSS, PHP, Java, Plugin, WYSIWYG, DREAMER WAVER, Blogger, WordPress Digital Marketing SEO, Google Analytics, Google ads, Social Media (Facebook, Instagram, Twitter, LinkedIn, Snapchat, TikTok) ads, Email marketing, Other Paid Social Advertising, Strategic Thinking, Content Creation, Affiliate Marketing, ATL, BTL and TTL marketing Areas of Expertise Technical capability, E-commerce, Time planning, managing change, Software testing, Mobile / Digital Marketing, UX Design/Web Development, Search Engine Optimization, Marketing Strategy Development, Social Media Marketing, Train and discover new Trends and Manage Tools, Data Analysis, A/B and Multivariate testing. Able to use any trending social media Tools. B2B Software-As-A-Service, lead generation, new user acquisition, CRM integration, lead ads, account-based marketing, webinars, full-funnel activation, keyword research, lead scoring, landing page creation, Email/SMS nurturing both campaigns and automated flows. WORK HISTORY Insprago-DigitalConsultants Dubai UAE- DigitalMarketingExecutive Developed and implemented digital marketing strategies for clients, resulting in a 30% increase in website traffic and a 20% increase in online sales organically. Utilized SEO, SEM, and PPC to increase online visibility and drive targeted traffic to the website, contributing to improved brand exposure and revenue growth. Implemented a retargeting campaign that resulted in a 30% increase in conversions, effectively capitalizing on potential customers and increasing conversion rates. Effectively communicated digital marketing strategies and performance results to clients and team members, fostering clear and productive collaboration. Utilized social media platforms to enhance brand awareness and engagement by 25%, strengthening the brand's online presence and fostering meaningful connections with the audience. Collaborated with the sales team to develop lead nurturing campaigns that resulted in a 20% boost in sales, supporting the sales pipeline and driving revenue generation. Managed a budget of AED 50,000 per month to ensure maximum ROI and meet campaign goals, demonstrating strong financial acumen and responsible budget allocation. Implemented innovative driven algorithms and programmatic advertising strategies, resulting in a 20% increase in website traffic, 10% increase in lead conversion rate, 15% increase in conversions, and a 20% decrease in cost per acquisition. Achieved a remarkable 30% improvement in ROI through data-driven adaptability. Built and managed relationships with key partners and vendors to expand the company's reach and drive more sales, effectively leveraging external resources for business growth. Isofthorizon Dubai UAE- Search Engine Optimization Executive Expanded keyword research, meta tags, and on-page optimization techniques to improve search engine rankings for clients in various industries. Implemented link building strategies to increase domain authority and drive more traffic to client websites. Conducted competitor analysis to identify opportunities for improvement and stay up-to-date on industry trends. Used analytics tools such as Google Analytics and SEMrush to track website performance and make data-driven decisions. Collaborated with content and design teams to ensure website usability and user experience was optimized for search engines OsunStateTourism Board Osun State Nigeria 2016 -2019 DigitalMarketingExecutive As a Digital Marketing Executive, I excel in the following skills that have contributed to my success: Creativity: I skillfully create and manage engaging video content on the company websites and YouTube, capturing the audience's attention and driving brand awareness. Adaptability: Demonstrating adaptability, I designed and launched a new website for the company, resulting in a remarkable 25% increase in website traffic. SEO Expertise: Leveraging my SEO expertise, I implemented effective strategies that led to a substantial 50% increase in organic search traffic, boosting the company's online visibility. Email Marketing Proficiency: My proficiency in email marketing proved fruitful with a successful campaign, achieving a significant 20% increase in conversion rates. Strategic Mindset: I have a strategic approach to digital marketing, developing result-oriented strategies that have successfully increased brand awareness and driven sales for various events. Social Media Management: Utilizing popular social media platforms like Facebook, Instagram, and Twitter, I have effectively promoted the brand and engaged with customers to build lasting relationships. PPC Campaign Management: With expertise in Google AdWords, I have consistently created and managed successful PPC campaigns, delivering tangible results and boosting overall marketing performance. Global Media Mirror Lagos Nigeria 2014 -2016 Webmaster / Online Editor Increased website traffic and engagement. Improved website functionality and user experience. Higher search engine rankings and visibility. More effective use of online media to support the media house's overall goals. A well-curated, high-quality online presence that enhances the media house's reputation. Goodlife Promotions Lagos Nigeria 2010 -2014 Operational Manager Managing budgets and resources effectively to meet financial targets. Implementing operational policies and procedures to improve efficiency. Supervising and motivating staff to achieve their targets. Maintaining good relationships with stakeholders such as advertisers and suppliers. Ensuring the timely delivery of high-quality content to meet audience expectations. QUALIFICATIONS Olabisi Onabanjo University Nigeria 2003 – 2009 Ladoke Akintola University Nigeria 2012 - 2014 Bachelor of Science Computer Science Post Graduate Diploma Computer Science CERTIFICATIONS Google Ads Display Certification Shopping ads Certification Google Ads Search Certification Google Ads Video Certification Campaign manager 360 Certification Exam Hubspot SEO Hubspot Digital Marketing Certification Hubspot Social Media Certification Sponsored ads certification Amazon DSP Campaigns Certification LinkedIn Marketing Solutions Fundamentals Certification SCRUM Foundation Professional Certificate